Two-bedroom properties are the workhorses. But where do they earn more Data-backed analysis of Nantahala and Ocoee STR markets.

Brevard and the Ocoee River corridor are two of the Southern Appalachians' most distinct outdoor recreation STR markets. Brevard offers diversified demand, a Music Center summer premium, and Asheville overflow. The Ocoee offers lower acquisition costs, committed whitewater-driven bookings, and competitive yield metrics. This comparison covers ADR, seasonal curves, acquisition costs, and which investment profile each market actually fits.

The Gatlinburg–Pigeon Forge core market operates 15,000+ STR units at compressed cap rates of 5–9% on acquisition costs exceeding $400,000–$700,000. The periphery — Wears Valley, Townsend, Cosby, Sevierville, Kodak — captures overflow from 12 million annual national park visitors at lower acquisition costs ($175,000–$650,000), thinner competition, and cap rates of 8–14%. Five distinct submarkets mapped with ADR ranges, occupancy benchmarks, seasonal calendar analysis, and yie