Allentown Tourism Data: the River Is the Walk, Not Occupancy

Thomas Garner
3 days ago
11 min read

Empty Lehigh River corridor in Allentown PA, no people

Center City is visitor demand. The river is landscape. Headcount is not $12,120.

Typical Allentown listings earned about $12,120 last year from 130 active rentals, AirROI trailing twelve months from August 2025 through July 2026. The average night was $159. Occupancy was 36.6 percent. Revenue per available night was $57. Year over year is minus 26.3 percent. Active supply moved plus 66.7 percent.

The three strongest city months are December, June, and August. December is the busiest. January is the slowest. Occupancy is weakest in July. Most guests arrive from New York, then Philadelphia. Stay is 6.4 nights, booked about 28 days ahead. Call City of Allentown Planning and Zoning at 610-439-5999. City Hall, 435 Hamilton Street. Building Standards and Safety is 610-437-7591. Chapter 455 lists a $75 annual Residential Rental License per unit. Allentown has no dedicated short-term rental ordinance. Zoning Chapter 660, effective January 1, 2026, bars short-term use on a lot with an accessory dwelling unit. Confirm 2026 at the desk. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed.

Center City Is Demand, Not Occupancy

Center City is visitor demand. Hamilton Street is not occupancy. Write this heading as the stay a host can actually file. Write the city or the satellite the guest typed. Lehigh Valley Getaways is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City.

The Lehigh River Is Landscape, Not Occupancy

The Lehigh River is landscape, not occupancy. Write this heading as the stay a host can actually file. Keep $12,120 on 130 city listings on its own line. Market an Allentown Stay is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License.

PPL Center Is Visitor Traffic, Not This Extract

PPL Center is visitor traffic, not this extract. Confirm 2026 dates on the primary page. Write this heading as the stay a host can actually file. December is the city peak. January is the city hole. Allentown STR Rules is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License.

Jim Thorpe Gorge Is a Satellite Occasion, Not This ADR

Jim Thorpe gorge is a satellite occasion, not this ADR. Write this heading as the stay a host can actually file. Call 610-439-5999 before you advertise an Allentown stay. Allentown Shoulder is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City.

Keep Visitor Dollars Off the Host Extract

Keep visitor dollars off $12,120. Write this heading as the stay a host can actually file. Chapter 455 lists a $75 annual Residential Rental License. Allentown Remote Stays is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City.

Jim Thorpe Is a Different Hall

Jim Thorpe is a different hall. Write this heading as the stay a host can actually file. Jim Thorpe is not Center City. DIY vs Hire in Allentown is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City.

Kutztown Has a Different Calendar

Kutztown has a different calendar. Folk Festival since 1950 is not this city month. Write this heading as the stay a host can actually file. Kutztown is not Hamilton Street. Who Books Allentown is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City.

How a Host Should Read Tourism Copy

How a host should read tourism copy is to file visitor walks as demand, not as the year. Write this heading as the stay a host can actually file. We market. We do not take the lock. Buying an Allentown Rental is already live on Crest and Cove. Use it. Do not paste a satellite year into a city tile. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License. Jim Thorpe is not Center City. Kutztown is not Hamilton Street. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License.

Hosts who underwrite the Lehigh Valley should keep $12,120 on 130 city listings, call 610-439-5999, and leave Jim Thorpe and Kutztown on their own lines. We market. We do not take the lock. Write the city or the satellite the guest typed. Keep $12,120 on 130 city listings on its own line. December is the city peak. January is the city hole. Call 610-439-5999 before you advertise an Allentown stay. Chapter 455 lists a $75 annual Residential Rental License.

Frequently Asked Questions

How much did typical Allentown listings earn last year?

Typical Allentown listings earned about $12,120 last year from 130 active rentals, per AirROI's trailing twelve months from August 2025 through July 2026. The average night ran $159, with occupancy at 36.6 percent and revenue per available night at $57. Year over year is down 26.3 percent, while active supply grew 66.7 percent. Keep this figure separate from any Jim Thorpe or Kutztown numbers.

When is Allentown's strongest month?

December is the busiest revenue month, with June and August also running strong. January is the slowest month, and occupancy itself is weakest in July. Those swings belong to the city file only — a Jim Thorpe or Kutztown calendar runs on a different rhythm and shouldn't get blended in.

Do I need an Allentown PA STR permit in 2026?

Call City of Allentown Planning and Zoning at 610-439-5999, or visit City Hall at 435 Hamilton Street; Building Standards and Safety can be reached at 610-437-7591. Chapter 455 lists a $75 annual Residential Rental License per unit, and the city has no dedicated short-term rental ordinance as of this writing. Zoning Chapter 660, effective January 1, 2026, bars short-term use on a lot carrying an accessory dwelling unit, so confirm current status at the desk before listing.

Is a 30-night minimum the same as occupancy?

No. Forty listings, about 30.8 percent of the 130 active rentals, already carry a 30-night minimum, yet average stay length is still 6.4 nights and lead time is about 28 days. A minimum-stay filter changes what a guest can book — it doesn't change how full the calendar actually is, and January stays the slow month either way.

Should I hire a manager in Allentown and on the satellites?

Professionally managed listings hold about 10 percent share in Allentown, with RoomPicks the largest single manager at 8 listings. Jim Thorpe rewards gorge-focused copy and Kutztown rewards festival-weekend copy, so a single generic pitch across all three towns undersells each one. Match the manager's marketing to the town the guest actually typed.

Who books an Allentown stay?

Most guests arrive from New York, then Philadelphia, booking about 6.4 nights on roughly 28 days' notice. Urban guests are drawn to Center City and the river, while a Jim Thorpe guest is booking a gorge weekend and a Kutztown guest a festival family trip — three different searches that shouldn't share one listing description.

Can I file Jim Thorpe as the Allentown year?

No. Allentown's average night was $159 across 130 listings, and this pass did not produce a separate Jim Thorpe AirROI extract to blend in. The already-published Jim Thorpe cluster runs roughly $33,000 to $46,000 a year on its own file — keep the $12,120 Allentown figure on its own line rather than averaging the two.

What is the rental license dollar amount?

Chapter 455 sets the Residential Rental License at $75 per unit annually. Call 610-439-5999 or visit City Hall at 435 Hamilton Street to confirm the current fee and process before advertising, since municipal fees can change year to year.

What should a buyer packet carry?

A packet should cite $12,120 across 130 city listings, note that supply is up 66.7 percent while year-over-year revenue is down 26.3 percent, and list 610-439-5999 as the contact for zoning confirmation. Leave Jim Thorpe and Kutztown figures out entirely rather than folding in an estimate where no city-specific extract exists.

Where do I confirm the city desk?

Call City of Allentown Planning and Zoning at 610-439-5999, or stop by City Hall at 435 Hamilton Street; Building Standards and Safety is a separate line at 610-437-7591. Office hours run Monday through Friday, 8:00 a.m. to 4:30 p.m. Confirm current fees and zoning status directly with the desk before you advertise a listing.

Work with Crest & Cove Creative

If a broker memo treats visitor photos as occupancy, send it. We will separate tourism from $12,120.

Visitor on the Lehigh is what guests drive. It is not your year. Reach out at crestcove.co or (256) 998-7502.