Is Fredericksburg a Good STR Investment? 2,213 Doors
Updated: Aug 28

You can invest in a Fredericksburg, Texas short-term rental if you underwrite the parcel as a house in a mature 2,213-listing file, not as a granite souvenir. AirROI updated August 8, 2026, trailing August 2025 through July 2026, prints a $338 average daily rate, 32.6 percent occupancy, named-town AirROI figures as of 2026-07-31 typical annual revenue, and $118 RevPAR. The median month is named-town AirROI figures as of 2026-07-31. Median occupancy is about 32 percent. Median nightly rate is about $269. Top-quartile months print named-town AirROI figures as of 2026-07-31. Bottom-quartile months print named-town AirROI figures as of 2026-07-31. Top-decile months print named-town AirROI figures as of 2026-07-31 or more. Those are vendor figures. They are not a lender guarantee and they are not an average with AirDNA.
Supply is up 11.7 percent. Revenue is down 5.4 percent. March is the peak. September is the floor. Peak-three months are March, December, and November. Professionally managed share is 44.8 percent. Absolute Charm already runs 219 doors. Visit Fredericksburg’s $175 million in 2024 visitor spending is destination spend from TravelStats, not a T12. City limits need a 2024 permit and an annual inspection. The ETJ is a different map. This page will not blend those facts into one brave wine-country sentence.
Themarket reportis the file. Thepermitpost is the window. Thefinancepost is what a lender should see. This page is the buy-and-hold read: parcel first, two AirROI sentences, no blended dashboard, no $175 million used as rent. A mature wine town is not an empty comps set, and a granite morning twenty minutes north is not a trailing-twelve.
Underwrite the parcel not the granite
Enchanted Rock is about twenty minutes north. It is a morning a guest can drive. It is not an amenity on the appraisal. Hauptstrasse is a walk if the pin is a walk. Wine Road 290 is a Saturday if the drive is a Saturday. Underwrite bedrooms, septic or sewer, parking, and the clerk. Then write the granite into the listing. A buyer who pays for pink rock they do not own is buying a photograph. Thehow-to-marketpost can sell the morning. The memo cannot.
City versus ETJ is the first parcel fact. Inside the limit the January 1, 2024 ordinance attaches. Outside it, secondary sources say the city permit does not; still confirm. A cheaper ETJ acre is not automatically the better yield if the guest wanted the sidewalk. A city cottage is not automatically the better yield if the 7 percent city hotel occupancy desk was never modeled. Thestartuppost is that map. Start there. Do not start on a tasting-room patio.
Average stay is 2.6 nights. A 37.9 percent slice already posts thirty-plus-night minimums. Those are different houses even when they share a zip. Theremotepost is the desk product. Do not underwrite a weekend cottage as a month and do not underwrite a month house as March peak ADR. The parcel tells you which guest fits. The granite does not. Historic overlay, if the city map shows it, is another parcel fact this draft will only hedge. Confirm Hauptstrasse rules on the live STR map before you treat a porch renovation as a closing afterthought. AirROI Low will not tell you that. The 2,213-listing file will not tell you that. The address will. Underwrite the address. Leave the dome in the guest copy.
Cite named-town AirROI figures as of 2026-07-31 and named-town AirROI figures as of 2026-07-31 in two sentences
Typical annual revenue in the AirROI file is named-town AirROI figures as of 2026-07-31. Typical monthly revenue is named-town AirROI figures as of 2026-07-31. Those are two sentences. The first is a file-level typical year. The second is the median month. They are allowed to disagree with each other and with the $338 ADR, because averages and medians measure different doors. A memo that prints only named-town AirROI figures as of 2026-07-31 is selling the town. A memo that prints only named-town AirROI figures as of 2026-07-31 is closer to the house, and still not a promise.
Top-quartile months print named-town AirROI figures as of 2026-07-31. Bottom-quartile months print named-town AirROI figures as of 2026-07-31. Top-decile months print named-town AirROI figures as of 2026-07-31 or more. Occupancy is 32.6 percent. Median occupancy is about 32 percent. RevPAR is $118. Guests book about 45 days out. Use the pair that matches the question. Do not midpoint named-town AirROI figures as of 2026-07-31 and named-town AirROI figures as of 2026-07-31 into a comfort figure. Do not annualize named-town AirROI figures as of 2026-07-31 as if every month were the median and call it conservative. September is the lowest revenue month. March is the peak. The year is a shape, not a multiple.
Thefinancepost is which of those numbers belongs in a lender packet. This page only insists they stay visible together. A sixteen-bedroom retreat can live in the top decile and still not be your comp. A bottom-quartile month can be the first September you own. Cite both. Then buy the house you can carry through a floor month.
Guests book about 45 days out. That lead time is an underwriting fact because a late closing can miss the March shop window that starts in January. December and November sit in the peak-three with March. January, February, and September sit in the soft band. A year that only models the $338 ADR is a year that never met 32.6 percent occupancy. Keep named-town AirROI figures as of 2026-07-31 and named-town AirROI figures as of 2026-07-31 in two sentences. Keep the months in a third. Do not midpoint the average and the median into a comfort figure a vendor never published.
Treat AirDNA and AirROI as Separate Windows
AirDNA dated August 5, 2026 prints 3,391 listings, about $35.9K typical annual revenue, 40 percent occupancy, a $333 ADR, $136 RevPAR, listings up 9.2 percent, and revenue down 16.9 percent. AirROI dated August 8 prints 2,213 listings, named-town AirROI figures as of 2026-07-31, 32.6 percent, $338, $118, supply up 11.7 percent, and revenue down 5.4 percent. Those are two universes. This page will not average 3,391 with 2,213. It will not average $35.9K with named-town AirROI figures as of 2026-07-31. It will not average 40 percent with 32.6 percent.
A blended yield is not conservative. It is a third number neither vendor published. Cite the August 5 AirDNA line in its own sentence. Cite the August 8 AirROI line in its own sentence. If a lender wants one file, pick one and say so. Themarket reportis that refusal at full length. An investment memo that midpoints dashboards is a brochure with a table and a Gillespie pin.
Both files agree the town is thick and that revenue is not running ahead of supply. That directional rhyme is allowed. A single blended ADR is not. Use the rhyme as caution. Use one file as math. Leave the granite out of the average, and leave Visit Fredericksburg’s $175 million out of the average too.
AirDNA’s RevPAR is $136. AirROI’s RevPAR is $118. Those are still two universes. A buyer who needs the higher RevPAR to clear the note should say they picked AirDNA and accept 3,391 listings as the supply story that comes with it. A buyer who prefers AirROI’s named-town AirROI figures as of 2026-07-31 should accept 32.6 percent occupancy and a named-town AirROI figures as of 2026-07-31 median month. What this page will not sign is a homemade 36 percent occupancy and a named-town AirROI figures as of 2026-07-31 year that nobody printed.
City vs ETJ
Inside city limits you need the 2024 permit and the annual inspection. Texas 6 percent plus city 7 percent is a 13 percent hotel occupancy stack on the stays that owe it. Platforms do not remit the city share. Stays of more than 30 consecutive nights are exempt. Historic overlay, if the map shows it, is a hedge this draft will not price. Thepermitpost is that stack. Model it as cost and as time, not as a wine-country footnote.
Secondary sources say the ETJ does not need the city permit. Hedge. Confirm the live ordinance the week you buy. State and county hotel occupancy desks still exist. This page will not invent a county short-term rental zoning permit. It will not treat an ETJ pin as unregulated because AirROI printed Low. AirROI Low is wrong for the city and is not a substitute for a county treasurer call on a Gillespie address.
Underwrite the clerk that matches the pin. A city Hauptstrasse walk and an ETJ wine-road house are different products and different papers. Thepersonaspost splits those Saturdays. The investment page splits the folders. If the seller cannot say which map the house sits on, walk. The 2,213-listing file will still be there next month. You can invest in a Fredericksburg, Texas short-term rental if you underwrite the parcel as a house in a mature 2,213-listing file, not as a granite souvenir.
A cheaper ETJ acre is not automatically the better yield if the guest wanted the sidewalk. A city cottage is not automatically the better yield if the 7 percent desk and the annual inspection were never modeled. Thestartuppost is that map-first stack. Investment is the same order: pin, clerk, then granite. Hauptstrasse is a walk if the pin is a walk. Enchanted Rock is a morning if the drive is a morning. Neither is a permit.
Supply is up 11.7 percent
Supply in the AirROI file is up 11.7 percent year over year. Revenue is down 5.4 percent. More doors and less revenue is the 2026 investment sentence. Occupancy is 32.6 percent. Median occupancy is about 32 percent. Professionally managed share is 44.8 percent. Superhost share is 73.3 percent. You are not buying the first pretty cottage in an empty wine town. You are buying into a graded, thicker file.
AirDNA’s snapshot says listings up 9.2 percent and revenue down 16.9 percent. Different file, same direction. Treat the two vendors' percentages as separate reporting windows rather than blending them into one figure. Do take the caution, though. TheDIYpost is the craft gap against Absolute Charm’s 219 doors. Theshoulderpost is why a thicker file still has a September floor. A buyer who needs rising revenue to make the note work is buying the wrong year.
Stay Texas at 201 listings and $8.2 million is more scale, not more proof your cottage will print that book. Superhost share is 73.3 percent. Guest Favorite share is 53.9 percent. Rating is 4.86. You are buying into a graded field that already absorbed an 11.7 percent supply increase. The year-over-year sentence is the investment sentence. A harvest brochure is not.
Lead time is about 45 days. Average stay is 2.6 nights. Those operational facts do not improve because you paid more for granite proximity. They tell you how fast the house has to work after closing. If you cannot be live before the next 45-day shop window, you are buying a dark month on purpose. Model that dark month as a cost.
$175 million is not a T12
Visit Fredericksburg reports $175 million in 2024 visitor spending, citing TravelStats, plus 1,200 jobs and $17 million in tax. Ask what $175 million measures. It is destination visitor spend, not host revenue, not your ADR, and not a trailing-twelve you can put under a mortgage. Thetourism datapost is that distinction. This page only needs the investment half: do not divide $175 million by 2,213 listings. Do not import Fredericksburg, Virginia figures.
Enchanted Rock visitation, if you open it, is park use. It is not occupancy. Wine Road 290 traffic is not a booked Saturday. The CVB figure can support a demand story in a pitch deck if you label it correctly. It cannot support a debt-service number. Thefinancepost is what to hand a lender instead: named-town AirROI figures as of 2026-07-31 and named-town AirROI figures as of 2026-07-31 in two sentences, seasonality named, one vendor file.
A buyer who needs $175 million to feel brave should stop. The town already has 2,213 doors and a named-town AirROI figures as of 2026-07-31 median month. That is enough evidence and enough competition. Destination spend explains why Austin and Houston keep driving US-290. It does not pay the note in September. 1,200 jobs and $17 million in tax on the same CVB page are still destination impact. Do not divide those cells by 2,213 either. Keep visitor spend, AirROI earnings, and the 13 percent hotel occupancy stack in three piles. A memo that mixes them is a brochure with a Gillespie label.
Who should walk
Walk if you cannot carry September. Walk if you need AirROI Low to be true. Walk if you planned to average AirDNA with AirROI until the yield looked polite. Walk if the seller cannot say city versus ETJ. Walk if your entire thesis is harvest. Walk if the only comp you have is a sixteen-bedroom retreat in the top decile. Walk if $175 million is the number you wanted to put in the memo.
Stay in the conversation if you can name the parcel, the clerk, the named-town AirROI figures as of 2026-07-31 median, the named-town AirROI figures as of 2026-07-31 typical year, the 11.7 percent supply increase, and the 5.4 percent revenue decline without flinching. Stay if you can price a 2.6-night product and, separately, decide whether you are in the 37.9 percent thirty-night slice. Stay if Hauptstrasse or the wine road is a drive you can actually host. Thevisitor guidewill still be there for the guest after you buy.
This is a mature Texas wine town, not an empty comps set and not Virginia. Themarket reportis the evidence pile. Use it. If you needed pioneer math, pick a thinner file. If you needed a granite guarantee, pick a postcard. The house still has to work as a house. Austin is seventy-five to eighty minutes on US-290. That drive is demand, not an Austin comps set. Houston is the other named origin. 97.5 percent of the guest file is domestic. Those facts support a Texas drive market. They do not replace named-town AirROI figures as of 2026-07-31 or the September floor. Walk if you needed them to.
The only investment sentence
Underwrite the parcel, not the granite. Cite named-town AirROI figures as of 2026-07-31 and named-town AirROI figures as of 2026-07-31 in two sentences. Keep AirDNA's figures as a separate reporting window rather than blending them in. Split city and ETJ. Remember supply is up 11.7 percent and revenue is down 5.4 percent. Do not treat $175 million as a T12. Walk if you cannot carry September or tell the truth about the clerk. That is the only investment sentence this file will sign.
Thestartuppost is the cash you write after the map. Thefinancepost is the packet. Thepermitpost is the 2024 ordinance the Low badge got wrong. Theshoulderpost is the floor. Use those four before you write an offer. Thefinancepost is which of those numbers belongs in a lender packet. That is the only investment sentence this file will sign. This page will not blend those facts into one brave wine-country sentence.
Professionally managed share is already 44.8 percent. Absolute Charm at 219 listings and Gästehaus Schmidt at 176 are the scale already here, not comps for a two-bedroom note. Superhost share is 73.3 percent. Rating is 4.86. A buyer who needed an empty search page should walk on that field alone. The median month is still named-town AirROI figures as of 2026-07-31. Bottom-quartile months still print named-town AirROI figures as of 2026-07-31. Those two numbers survive granite, wine, and a CVB page. Underwrite them. Leave the brochure on the table.
If you needed one ADR and a visitor-spend figure to feel like a wine-country investor, stop here and open AirROI and fbgtx.org yourself. An investment page that midpoints dashboards, capitalizes granite, or pastes $175 million into a rent roll is not underwriting. It is a brochure with a Gillespie County pin. This one is a house, two vendor sentences, and a clerk. Buy that, or walk.
Frequently Asked Questions
Can I invest in a Fredericksburg, TX short-term rental?
Underwrite the parcel first. Confirm city limits versus extra-territorial jurisdiction versus unincorporated Gillespie. The city ordinance is effective January 1, 2024. $175 million is not a nightly rate. You can invest in a Fredericksburg, Texas short-term rental if you underwrite the parcel as a house in a mature 2,213-listing file, not as a granite souvenir.
Which revenue number is typical?
Cite AirROI's August 8, 2026 file: named-town AirROI figures as of 2026-07-31 average annual revenue and a named-town AirROI figures as of 2026-07-31 median month across 2,213 listings. Do not pick the average because it sounds more investable. Top-quartile months print named-town AirROI figures as of 2026-07-31. Bottom-quartile months print named-town AirROI figures as of 2026-07-31.
Should I average AirDNA?
AirDNA's August 5, 2026 page prints 3,391 listings, $35.9 thousand, 40 percent occupancy, and a $333 ADR. AirROI prints 2,213, named-town AirROI figures as of 2026-07-31, 32.6 percent, and $338. AirROI updated August 8, 2026, trailing August 2025 through July 2026, prints a $338 average daily rate, 32.6 percent occupancy, named-town AirROI figures as of 2026-07-31 typical annual revenue, and $118 RevPAR.
Is AirROI Low a green light?
The city has a short-term rental ordinance, a permit, and annual inspections. Low and zero licensed listings are a vendor label. This page will not invent a county short-term rental zoning permit. What this page will not sign is a homemade 36 percent occupancy and a named-town AirROI figures as of 2026-07-31 year that nobody printed.
What does supply +11.7 percent mean?
AirROI prints supply up 11.7 percent and revenue down 5.4 percent. That is the year, not a gold rush. More doors can sit beside a falling average. AirROI dated August 8 prints 2,213 listings, named-town AirROI figures as of 2026-07-31, 32.6 percent, $338, $118, supply up 11.7 percent, and revenue down 5.4 percent. Stay in the conversation if you can name the parcel, the clerk, the named-town AirROI figures as of 2026-07-31 median, the named-town AirROI figures as of 2026-07-31 typical year, the 11.7 percent supply increase, and the 5.4 percent revenue decline without flinching.
Can I underwrite $175 million as income?
Visit Fredericksburg's CVB data page attributes $175 million in 2024 visitor spending (TravelStats) to the destination economy. Listing revenue is the AirROI file. Visit Fredericksburg’s $175 million in 2024 visitor spending is destination spend from TravelStats, not a T12. Visit Fredericksburg reports $175 million in 2024 visitor spending, citing TravelStats, plus 1,200 jobs and $17 million in tax.
Who should walk away?
Anyone who treats this as Fredericksburg, Virginia, anyone who needs harvest to be peak against a file that prints March and a September floor, and anyone who will not confirm city versus ETJ. That is the only investment sentence this file will sign. This page only needs the investment half: do not divide $175 million by 2,213 listings.
Is the named-town AirROI figures as of 2026-07-31 median a lender guarantee?
It is a vendor median month from the August 8, 2026 Fredericksburg, Texas snapshot. Do not send $175 million as coverage. The median month is still named-town AirROI figures as of 2026-07-31. The town already has 2,213 doors and a named-town AirROI figures as of 2026-07-31 median month. Thefinancepost is what to hand a lender instead: named-town AirROI figures as of 2026-07-31 and named-town AirROI figures as of 2026-07-31 in two sentences, seasonality named, one vendor file.
Keep going on Crest & Cove:the Crest & Cove intro·local SEO keywords that actually book·the five elements of a converting hero·how to compare STR marketing agencies·OTA fees without leftover occupancy lifts·this cluster on named-town facts·Destin against AirROI, not leftover year·the last cluster against named-town facts.
Related Reading
Keep reading in the Fredericksburg Tx market spine and nearby towns in the same region: same-cluster pages hosts can use without costume-corridor copy.
DIY vs. Hire: Marketing a Fredericksburg, TX Listing in a 45-Percent
Who Books a Fredericksburg, TX Rental: Wine-Trail Weekends, Enchanted
How Fredericksburg, TX Hosts Can Fill September Without Pretending
Fredericksburg Tourism and Hosts: Million Is Not Listing Income
Fredericksburg STR Rules: 2024 City Permit, 13% HOT, and ETJ
How to Market a Fredericksburg Stay: Wine Road 290, Hauptstrasse
How to Finance a Short-Term Rental Purchase in Fredericksburg, Texas
What It Actually Costs to Start a Short-Term Rental in Wimberley, TX
How to Finance a Short-Term Rental Purchase in Wimberley, Texas
DIY vs. Hire: Marketing a Wimberley, TX Listing Against a 167-Door
Port Aransas Rockport DIY Ceiling: AirROI Pins, Not Leftover Occupancy
Work with Crest & Cove Creative
Is Fredericksburg a Good STR Investment? named-town AirROI figures as of 2026-07-31, 2,213 still has to earn the click against neighbors who already sell the town. Crest & Cove handles photos, copy, and calendars for independent hosts.crestcove.coor(256) 998-7502.
Is Fredericksburg a Good STR Investment? named-town AirROI figures as of 2026-07-31, 2,213 still has to earn the click against neighbors who already sell the town. Crest & Cove handles photos, copy, and calendars for independent hosts.crestcove.coor(256) 998-7502.
Is Fredericksburg a Good STR Investment? named-town AirROI figures as of 2026-07-31, 2,213 still has to earn the click against neighbors who already sell the town. Crest & Cove handles photos, copy, and calendars for independent hosts.crestcove.coor(256) 998-7502.
Is Fredericksburg a Good STR Investment? named-town AirROI figures as of 2026-07-31, 2,213 still has to earn the click against neighbors who already sell the town. Crest & Cove handles photos, copy, and calendars for independent hosts.crestcove.coor(256) 998-7502.
A mature wine town is not an empty comps set.
Crest & Cove Creative works with independent short-term rental hosts who want marketing built around how their specific property and market actually work — not a franchise playbook. See what we do atcrestcove.co, or call (256) 998-7502 to talk through your situation. Reach out at crestcove.co or (256) 998-7502.





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