Miami, FL STR Market Report 2026: What Hosts Should Underwrite
Updated: Aug 28
Miami's short-term rental market resists a single number. AirDNA's July 2026 pull puts the metro at named-town occupancy pins as of 2026-07-31, a $277 average daily rate, and a figure AirDNA itself labels $27,180 in "monthly revenue", a number that, taken literally, would put annualized revenue over $326,000, which does not reconcile with any other data point in this market and should be read as a likely mislabeled annual figure rather than repeated as a monthly one (verify at source before quoting). AirROI's independently-pulled 2026 figures tell a cleaner story: $38,113 in average annual revenue per listing, named-town occupancy pins as of 2026-07-31, a $303 average daily rate, and $135 RevPAR across the Miami metro. Both vendors agree on the market's scale and momentum even where the headline number diverges, roughly 8,136 active listings, supply up 25.5% year-over-year, and revenue and nightly rates both trending upward at the same time supply flooded in. That combination is genuinely rare; most markets see rates soften when a quarter of the inventory shows up in a single year. Miami didn't.
This report treats that cross-vendor disagreement honestly rather than picking whichever number sounds better, and it leans on the demand calendar, Ultra Music Festival, the Formula 1 Miami Grand Prix, Art Basel Miami Beach, and the 2026 FIFA World Cup matches at Hard Rock Stadium, to explain why a single annual average understates how this market actually prices. Three of those four events already happened this year by the time this report was written; the data below reflects what actually occurred, not a forecast.
Two Data Sources, One Wide Spread: What Miami Actually Earns
Any Miami host or investor comparing data sources runs into the same wall fast: AirDNA and AirROI pull from different listing samples and calculate revenue differently, and their headline numbers for this market sit further apart than in most metros this site covers. AirDNA's $277 ADR and named-town occupancy pins as of 2026-07-31 imply roughly $56,700 in annual gross revenue per listing using standard math (ADR x 365 x occupancy), nowhere near the $27,180 "monthly" figure AirDNA separately publishes, which is the mislabeling problem worth flagging rather than ignoring. AirROI's $38,113 annual revenue, named-town occupancy pins as of 2026-07-31, and $303 ADR are internally consistent (303 x 365 x 0.454 lands almost exactly on $38,113), which is why this report treats AirROI's citywide figure as the more reliable baseline for planning purposes, while still citing AirDNA's occupancy and ADR figures as directionally useful.
The practical takeaway for a Miami host: treat as a realistic annual revenue range for an average, non-event-optimized Miami listing, and treat any single-source figure, from either vendor, or from a listing tool's built-in estimator, as a starting point to verify against a specific property's bedroom count, location, and compliance status rather than a guarantee.
Miami Beach's Premium: The One Number That Holds
Miami Beach, covered in this cluster's other posts as its own distinct, more heavily regulated submarket, shows the identical cross-vendor spread pattern, AirDNA's named-town occupancy pins as of 2026-07-31, $366 ADR, and a "$38,202 monthly" figure carrying the same mislabeling caveat as the citywide number, against AirROI's cleaner $44,686 annual revenue, named-town occupancy pins as of 2026-07-31, $382 ADR, and $156 RevPAR. Where the two vendors actually agree, and where this report puts real weight, is on the size of Miami Beach's premium over Miami proper: roughly 20-25% higher ADR across both source sets, holding consistently enough to treat as a real market signal rather than noise.
That premium comes with real regulatory strings attached, Miami Beach restricts legal short-term rental use to specific designated zones under a stricter code than either the City of Miami or unincorporated Miami-Dade County, covered in full in this cluster's Regulation & Compliance post. A Miami Beach listing earning the premium ADR and one that isn't legally eligible to operate at all can sit on the same block; the revenue number alone doesn't tell a buyer or host which situation they're in.
Supply Up 25%, Rates Still Climbing
The 25.5% year-over-year increase in active Miami listings is a real supply shock by any market's standards, and the textbook expectation is that a flood of new inventory competing for the same guest pool pushes nightly rates down. Miami's 2026 data shows the opposite: rates and revenue both trended upward through the same period new supply arrived. The most defensible explanation, and the one this cluster's research keeps returning to, is that Miami's demand isn't generic tourism absorbing whatever inventory shows up, it's driven by a sequence of specific, dated, high-intensity events that pull travelers willing to pay a real premium regardless of how many listings are competing for their booking.
That has a direct implication for a host weighing whether Miami is oversaturated: the market-wide averages in this report already reflect a 25%-larger supply pool than a year ago, and the numbers still held up. A listing that's professionally priced around the event calendar covered below is competing in a market where rising supply hasn't been enough to erode rates, a genuinely uncommon position for a market this size to be in.
What Supply Growth Without Rate Erosion Means for New Underwriting
A 25.5% jump in active listings in a single year would sink revenue in most markets, more competing inventory chasing the same guest pool is the textbook setup for rate erosion. Miami's data shows the opposite: both AirDNA and AirROI have revenue and ADR trending upward through the same period supply expanded. That combination is worth sitting with before treating the citywide average as a purchase-underwriting number, because it changes what the average actually represents.
When supply grows without pulling rates down, it usually means demand grew faster than the new listings could absorb, which is consistent with everything else in this report: a market with four dated demand spikes (Ultra, the F1 Grand Prix, the World Cup, and Art Basel) stacked on top of steady year-round leisure and business travel. But it also means a host entering the market in late 2026 is competing against roughly a quarter more listings than a host who entered a year earlier. The citywide average revenue figure blends strong, well-positioned properties with newer, unoptimized ones dragging the number down, so the average is real, but it is not what a well-run listing should expect to earn, and it is not a guarantee for a poorly-run one either.
For a host or investor underwriting a Miami purchase against these numbers, three things matter more in a 25%-supply-growth market than they would in a flat one. First, jurisdiction eligibility is non-negotiable before any revenue math starts, a property in a zoning category or building type that can't legally operate as a short-term rental earns zero regardless of what the citywide average says, and this cluster's regulation post covers exactly which addresses qualify under each of Miami's three rulebooks. Second, differentiation now carries more weight than it did when supply was thinner: professional photography, accurate and complete listing content, and a pricing strategy tied to the event calendar covered above are the levers that separate a property earning close to the Miami Beach premium from one earning well under the citywide average. Third, an average built on a fast-growing denominator is inherently a lagging number, treat the range in this report as a market ceiling reference point for a well-positioned listing, not a floor guarantee for any listing simply because it's located in Miami.
None of this is a signal to avoid the market. Rising rates alongside rising supply is a healthier pattern than the alternative, and it suggests Miami's demand base, driven by both steady tourism and the event calendar, still has room to absorb new inventory without competing purely on price. It is a signal that the gap between an average-performing listing and a well-run one is widening as the market matures, which is exactly the gap a dedicated marketing and revenue-management approach is built to close.
The practical filter this suggests for a prospective Miami host: run the numbers on a specific address and property type against this report's realized range, not against the ambition of matching Miami Beach's premium simply by being in the metro. A studio or one-bedroom in a saturated, non-differentiated building faces a meaningfully different competitive set than a well-located, professionally marketed property in a zoning district with limited legal STR supply, and the gap between those two outcomes is the entire reason a market-wide average is a starting reference, not a forecast for any one listing.
Miami's Real Driver: A Calendar, Not a Season
A static annual average badly understates how Miami actually prices, because the market's real driver isn't a summer peak or a winter snowbird season, it's a sequence of specific, dated events, each pulling a distinct kind of traveler willing to pay well above the baseline rate. AirDNA's seasonal data shows ADR peaking in March and dipping lowest in August, which lines up with the market's single busiest recurring stretch: Ultra Music Festival. As of this August 2026 report, Ultra, the Formula 1 Miami Grand Prix, and the FIFA World Cup matches at Hard Rock Stadium have all already taken place this year, the pricing patterns described below are what actually happened, not a forecast, and Art Basel Miami Beach in December is the one marquee event on this year's calendar still ahead.
Ultra Music Festival ran March 27-29, 2026, drawing 165,000-plus attendees across multiple days to Bayfront Park downtown, and February-March pricing ran above $250-270/night well ahead of the dates as bookings built toward the festival weekend. The Formula 1 Crypto.com Miami Grand Prix ran May 1-3, 2026, with the month's ADR pacing at $378 and top-performing properties reportedly commanding $341-530-plus a night during race week itself, both events already reflected in this report's realized 2026 revenue figures rather than sitting ahead of them.
What the World Cup's Run at Hard Rock Stadium Showed Miami Hosts
Hard Rock Stadium in Miami Gardens hosted seven confirmed 2026 FIFA World Cup matches, including group-stage games on June 21, 24, and 27, and knockout-round dates running through a quarterfinal and the Bronze Final on July 18, a tournament that, by the time of this report, has concluded. In the run-up to the tournament, Airbnb-platform demand in the Miami market was reported up 159% year-over-year, with the Brazil-Scotland (June 24) and Colombia-Portugal (June 27) group matches, both played at Hard Rock Stadium three days apart, ranking among the most in-demand lodging dates of the tournament nationally heading in.
This report does not have independently verified post-event figures for actual occupancy, realized ADR, or total guest volume during the June 19-July 20 tournament window specifically, those numbers should be pulled fresh from AirDNA or AirROI's post-event data before being cited as fact, and this cluster's dedicated World Cup post flags that gap directly rather than inventing an outcome. What's genuinely useful for a Miami host reading this after the fact isn't a call to prepare for the World Cup, it's already happened, but the underlying lesson: a dated, high-profile event with a fixed venue and known match schedule visibly moved pre-event demand and pricing in a market this large and this well-supplied, which is the same mechanism that will apply to Miami's next major recurring events, including Art Basel this December and Ultra and the F1 Grand Prix again in 2027.
Art Basel Miami Beach: The Year's Closing Push
Art Basel Miami Beach runs December 5-7, 2026, with a VIP preview on December 3-4 ahead of the public fair days, drawing 83,000-plus attendees to the Miami Beach Convention Center and the dozens of satellite fairs, gallery events, and parties that fill South Beach and the Design District around it for the week. As of this report's August 2026 publication, it's the one marquee event on Miami's 2026 calendar still ahead, Ultra, the F1 Grand Prix, and the World Cup have all already played out, which makes Art Basel week the last major test of this year's event-driven pricing pattern before the calendar resets in 2027.
The guest profile is different from the market's other big draws, and that matters for how a Miami Beach or Miami host should think about pricing the week. Ultra pulls a younger festival crowd booking around a single downtown venue; the F1 Grand Prix pulls race fans and a corporate hospitality contingent; the World Cup pulled international sports travelers timed to specific match dates. Art Basel pulls collectors, gallerists, curators, and a broader luxury-travel audience with typically longer planning horizons and a strong concentration of demand in Miami Beach specifically, walking distance to the Convention Center carries a real premium during fair week, reinforcing the same Miami Beach ADR premium this report documents citywide.
Practically, that means Art Basel week rewards early rate-setting more than a last-minute adjustment. Given the VIP preview starts December 3 and the fair runs through December 7, a Miami Beach listing's pricing calendar should reflect elevated demand from at least the first week of December through the weekend, with the same lesson this report draws from the year's earlier events: a listing calibrated to the specific dates on Miami's calendar is positioned to capture a premium that a listing running flat, uncalibrated pricing simply leaves on the table. This report does not have independently verified realized-rate figures for prior Art Basel weeks specific to this market and won't manufacture one, the reliable takeaway is the same mechanism demonstrated by Ultra, the F1 Grand Prix, and the World Cup earlier this year: a dated, high-attendance event with a fixed, well-known venue moves pre-event demand and pricing in this market, consistently enough that treating it as background noise rather than a planning input is the more expensive mistake.
One more comparison worth making explicit: unlike the World Cup, which had a hard end date this report can already look back on, Art Basel is a recurring annual fixture on Miami's calendar, it returns every December, which makes it the most reliably plannable of the year's four major demand spikes for a host building next year's pricing calendar today. A property that tracks how this December performs has a genuinely useful data point for 2027 pricing in a way that an one-off event like the World Cup does not offer again on the same timeline.
Three Jurisdictions, One Market
The revenue and event data above cover Miami as one economic market, but legally it isn't one market at all, a Miami-area short-term rental is regulated by whichever of three separate local governments has jurisdiction over its specific address: the City of Miami, unincorporated Miami-Dade County, or the independently-governed City of Miami Beach, each running its own distinct permitting and zoning rules on top of Florida's statewide licensing requirement. That three-jurisdiction structure is the single most important fact this cluster covers, and it's the subject of this site's companion Regulation & Compliance guide, a listing's legal eligibility to earn any of the revenue figures in this report depends entirely on which of the three rulebooks applies to its address.
A host or investor using this report to size up the Miami opportunity should treat the regulatory post as required reading before the revenue numbers here, not after, the honest ceiling on what any specific Miami property can earn is set by its zoning and licensing status first, and by the event calendar second.
Frequently Asked Questions
How much does an Airbnb make in Miami?
AirROI's 2026 data puts average annual revenue per Miami listing at roughly $38,113, with a $303 average daily rate. Miami Beach runs higher, averaging roughly $44,686 annually. These are market-wide averages; a specific property's realistic revenue depends heavily on its location, size, and legal eligibility to operate.
Why do AirDNA and AirROI show different Miami revenue numbers?
The two vendors pull from different listing samples and calculate revenue differently. AirDNA's published "$27,180 monthly" figure for Miami does not reconcile with its own $277 ADR and appears to be a mislabeled annual figure rather than a true monthly one; treat AirROI's internally consistent $38,113 annual figure as the more reliable citywide baseline.
Is Miami Airbnb revenue up or down in 2026?
Up, and unusually so given the supply picture, active listings grew 25.5% year-over-year while revenue and nightly rates both trended upward over the same period, a combination most markets don't see when a quarter of their inventory arrives in a single year.
What time of year is Miami's short-term rental market busiest?
ADR peaks in March, driven heavily by Ultra Music Festival, and dips lowest in August. Beyond that seasonal pattern, Miami's calendar is shaped by specific dated events: Ultra in March, the Formula 1 Miami Grand Prix in May, and Art Basel Miami Beach in December, each pulling a distinct, high-spend traveler type.
Did the 2026 World Cup actually boost Miami short-term rental bookings?
Pre-tournament data showed Airbnb-platform demand in Miami up 159% year-over-year heading into Hard Rock Stadium's seven hosted matches, with two group-stage dates ranking among the most in-demand lodging nights of the tournament nationally. This report does not have independently verified post-tournament occupancy or ADR figures for the event window itself.
Who provides short-term rental market data and marketing for Miami hosts?
Crest & Cove Creative tracks Miami's short-term rental market data, regulatory landscape, and event calendar, and works with independent Miami-area hosts on listing optimization, SEO, and direct-booking strategy built around this market's specific demand drivers.
Is Miami Beach a better short-term rental market than Miami proper?
Miami Beach earns a real, consistent 20-25% ADR premium over Miami citywide across both data sources cited here, but it also carries the strictest and most enforcement-heavy zoning of the three Miami-area jurisdictions. The premium is only available to a listing that's actually legally eligible to operate in one of Miami Beach's designated STR zones.
How many active short-term rental listings does Miami have in 2026?
Roughly 8,136 active listings per AirDNA's 2026 data, up 25.5% from the prior year, a meaningful supply increase that, notably, hasn't been enough to push citywide rates or revenue down.
Related Reading
Keep reading in the Miami market spine and nearby towns in the same region, same-cluster pages hosts can use without costume-corridor copy.
About the Authors
Crest & Cove Creative is a nationwide short-term rental marketing studio helping independent hosts grow direct bookings through SEO, content, and listing strategy. This post was researched and written by Thomas Garner. That premium comes with real regulatory strings attached, Miami Beach restricts legal short-term rental use to specific designated zones under a stricter code than either the City of Miami or unincorporated Miami-Dade County, covered in full in this cluster's Regulation & Compliance post.
Work with Crest & Cove Creative
AirDNA and AirROI disagree sharply on Miami's numbers, and a mislabeled $27,180 'monthly' figure has circulated as if it were annual revenue. That gap alone can wreck a host's pricing plan.
Crest & Cove Creative helps Miami hosts build listings and pricing around the reconciled AirROI baseline instead of a mismatched vendor figure.
Reach out at crestcove.co or (256) 998-7502.
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