Port O'Connor Tourism Data: Marina Is Demand, Not T12

Thomas Garner
13 hours ago
10 min read

Open kitchen in a short-term rental, Port O'Connor

Most Port O'Connor listings get marketed as a generic Gulf of Mexico stay. That pitch could describe a dozen other towns, and it wastes what actually sets Port O'Connor, unincorporated Calhoun County, Texas apart. Guests who typed Port O'Connor are looking for the marina, Matagorda Bay, the jetties, the harbor — not Port Isabel, and not Waveland. 128 active listings sit on this extract. Write the town you can actually walk. Keep the listing specific. A vague water caption loses the booking.

Typical listings here earned about $21,172 last year from 128 active rentals, AirROI trailing twelve months through July 2026. The average night was $338. Occupancy was 24.3 percent. Revenue per available night was $85. Year over year is minus 15.2 percent. Active supply moved 21.9 percent. Do not average in Port Isabel at $24,192 on 259 listings. That is a different town. Leave Waveland as a different market. Do not mix those towns. Treat this as a small sample, not a blended coast.

The three strongest months are June, July, and August. June is the busiest. February is the slowest. Most guests arrive from Austin, then Houston. Typical stay is 3.2 nights, booked about 48 days ahead. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape Bill holds still show up in this sample. Confirm the live desk before you advertise.

the marina Is Demand, Not T Twelve

That heading is the useful way to read Port O'Connor, not a dashboard label. Guests come for the marina. Say that in the listing. Do not bury it under a generic Gulf of Mexico caption. Do not write Port Isabel copy onto a Port O'Connor address. Do not use Waveland as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in Port O'Connor STR Rules and Port O'Connor Shoulder. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape

Year over year is minus 15.2 percent. Supply moved 21.9 percent. Keep Waveland ($26,638 a year) on its own line. A 27.3-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph the marina. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Matagorda Bay Is Landscape, Not Occupancy

That heading is the useful way to read Port O'Connor, not a dashboard label. Guests come for Matagorda Bay. Say that in the listing. Do not bury it under a generic Gulf of Mexico caption. Do not write Port Isabel copy onto a Port O'Connor address. Do not use Waveland as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in Port O'Connor Shoulder and Port O'Connor Remote Stays. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape

Year over year is minus 15.2 percent. Supply moved 21.9 percent. Keep Waveland ($26,638 a year) on its own line. A 27.3-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Matagorda Bay. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

the jetties Are Visitor, Not This Extract

That heading is the useful way to read Port O'Connor, not a dashboard label. Guests come for the jetties. Say that in the listing. Do not bury it under a generic Gulf of Mexico caption. Do not write Port Isabel copy onto a Port O'Connor address. Do not use Waveland as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in Port O'Connor Remote Stays and DIY vs Hire in Port O'Connor. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape

Year over year is minus 15.2 percent. Supply moved 21.9 percent. Keep Waveland ($26,638 a year) on its own line. A 27.3-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph the jetties. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

the harbor Are Visitor, Not This ADR

That heading is the useful way to read Port O'Connor, not a dashboard label. Guests come for the harbor. Say that in the listing. Do not bury it under a generic Gulf of Mexico caption. Do not write Port Isabel copy onto a Port O'Connor address. Do not use Waveland as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in DIY vs Hire in Port O'Connor and Who Books a Port O'Connor Rental. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape

Year over year is minus 15.2 percent. Supply moved 21.9 percent. Keep Waveland ($26,638 a year) on its own line. A 27.3-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph the harbor. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Keep Visitor Dollars Off the Host Extract

Read more in Who Books a Port O'Connor Rental and Buying a Port O'Connor Rental. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape

Waveland Is a Different Hall

Read more in Buying a Port O'Connor Rental and Complete Visitor's Guide to Port O'Connor, Texas Stay. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape

Year over year is minus 15.2 percent. Supply moved 21.9 percent. Keep Waveland ($26,638 a year) on its own line. A 27.3-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Matagorda Bay. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Do Not Steal a Leftover Calendar

Read more in Complete Visitor's Guide to Port O'Connor, Texas Stay and What It Costs to Start a Legal Port O'Connor STR Stay. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality.

Year over year is minus 15.2 percent. Supply moved 21.9 percent. Keep Waveland ($26,638 a year) on its own line. A 27.3-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph the jetties. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

How a Host Should Read Tourism Copy

Read more in What It Costs to Start a Legal Port O'Connor STR Stay and Port O'Connor STR Report 2026. Typical listings earned about $21,172 last year from 128 active rentals, at $338 a night and 24.3 percent occupancy. June is the busiest month. February is the slowest. Most guests arrive from Austin. Call Texas Comptroller hotel tax at 800-252-1385. Unincorporated Calhoun County. No city STR registration. Texas 6% HOT. Port Isabel Finance 956-943-0703 is another municipality. AirROI Low is a scrape

Year over year is minus 15.2 percent. Supply moved 21.9 percent. Keep Waveland ($26,638 a year) on its own line. A 27.3-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph the harbor. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Frequently Asked Questions

What attractions should a Port O'Connor listing description actually mention?

The marina, Matagorda Bay, the jetties, and the harbor are what guests are searching for when they type Port O'Connor. A generic Gulf-town caption undersells the address, so name what a guest can actually walk to.

What is a typical Port O'Connor STR year on this extract?

AirROI shows about $21,172 across 128 active listings for the trailing twelve months through July 2026, updated 2026-08-08. Average night is $338, occupancy sits at 24.3 percent, and revenue per available night is $85. Year over year is minus 15.2 percent.

Should I average Port Isabel's or Waveland's numbers into a Port O'Connor listing?

No. Port Isabel posted about $24,192 across 259 listings and Waveland about $26,638 across 93 listings in the same window, and neither shares a market with Port O'Connor. Cite the $21,172 figure from Port O'Connor's own 128 listings, and keep the other towns' numbers on their own lines.

Which months carry the most demand?

June, July, and August are the three strongest months, with June the busiest of the year. February is the slowest.

Where do most guests booking Port O'Connor come from?

Austin leads, followed by Houston. Typical stays run about 3.2 nights, and guests book roughly 48 days out on average. Superhost listings make up about 70.3 percent of the active supply.

Does angler and boating traffic at the marina or jetties translate directly into booking demand?

Not automatically. Visitor volume at a landmark tells you what draws people to the area; it does not equal a listing's occupancy. Use the 24.3 percent occupancy and $21,172 typical-year figures for revenue planning, and use the landmarks for description copy.

Does AirROI's low-regulation tag mean there is no tax obligation in Port O'Connor?

No, that tag is a scrape and does not reflect the live rule. Port O'Connor is unincorporated Calhoun County with no city STR registration, but the Texas 6 percent hotel occupancy tax still applies. Call the Texas Comptroller at 800-252-1385 to confirm current terms.

Does a 30-night minimum on some listings affect the occupancy figure?

No. About 27.3 percent of active listings, 35 of 128, run a 30-night minimum. That is a stay-length rule, not an occupancy figure, and should be read separately from the 24.3 percent stat.

Does sales tax apply to stays under 30 nights?

Yes, short-term rentals booked for fewer than 30 nights can still trigger the Texas 6 percent hotel occupancy tax, even in an unincorporated area with no city registration.

How should a host use tourism data without overstating occupancy?

Separate the two categories cleanly: landmarks and visitor draw belong in listing description copy, while the $21,172 typical year, 24.3 percent occupancy, and seasonal pattern belong in revenue planning. Treating visitor photos as a proxy for occupancy overstates what the extract actually shows.

Work with Crest & Cove Creative

Visitor on Gulf of Mexico is what guests drive. It is not your year.

If a broker memo treats visitor photos as occupancy, send it. We will separate tourism from $21,172. Reach out at crestcove.co or (256) 998-7502.