Guthrie, Oklahoma 2026 STR Market Report: 61 Listings, By The Numbers

Typical listings in Guthrie earned about $19,099 last year, from 61 active rentals, on Air ROI's extract filed for the August 2025 through July 2026 window. That single figure is the anchor for this report, and every other number that follows, average daily rate, occupancy, revenue per available room, seasonality, and guest origin, builds on the same 61-listing sample and the same twelve-month window.
Oklahoma City listings earned about $18,361 last year from 1,588 active rentals on the same August 2025 through July 2026 extract. Two years sit next to each other, not inside each other: Guthrie's $19,099 on 61 listings and Oklahoma City's $18,361 on 1,588 listings describe two separate markets, and this report keeps them on two separate lines throughout rather than blending them into a single regional average that would misstate both.
The desk is the file, not a listing scrape. Guthrie sits in Logan County, and while this report's revenue figures come from a third-party AirROI extract of publicly advertised listings, the registration, zoning, and lodging tax questions that govern whether a specific property can legally operate sit with the City of Guthrie's own files, confirmed separately at cityofguthrie.com. This report treats those two categories of information, market performance and regulatory status, as distinct throughout, and does not present one as a substitute for the other.
This report covers seven areas: the headline revenue and rate figures, the year-over-year trend, seasonality including the January revenue hole, guest origin and typical stay length, the 30-night minimum-stay pattern, registration and tax questions that remain open, and one figure that should be excluded from any Guthrie-specific analysis entirely. None of the numbers below are estimates built for this report. They come from the sourced extract and are labeled as such throughout, with every open question flagged rather than smoothed over. A report built this way takes longer to read than a single-paragraph summary, but it gives a host, buyer, or lender something they can actually trace back to a source before relying on it. This is not legal advice.
Typical Listings Earned About $19,099 Last Year
Active supply in this sample is 61 listings, and typical annual revenue across that sample is about $19,099. That figure represents a typical outcome across the full sample, not a top-performer figure and not a floor; individual listings within the 61-listing sample will fall above and below this typical mark depending on property size, condition, location within Guthrie, and management quality, none of which this sample breaks out at the individual-listing level.
Guthrie average night was $188 on 61 listings, and occupancy across the same sample runs about 36.4 percent. Multiplying a $188 average rate by 36.4 percent occupancy across the days in a year produces a revenue per available room of roughly $67, which in turn is what drives the $19,099 typical annual figure across the sample. These four numbers, typical revenue, ADR, occupancy, and RevPAR, should always be read together in any analysis built from this report, since each one explains part of how the others were produced.
This typical-year figure should be read as a market-level benchmark, useful for underwriting a purchase, evaluating current listing performance against the broader market, or setting expectations for a first-year host, but it is not a substitute for a property-specific revenue estimate built from comparable listings closer to a specific parcel's size, condition, and location within Guthrie.
Two Years Sit Next to Each Other, Not Inside Each Other
File $19,099 on 61 listings next to Oklahoma City's $18,361 on 1,588 listings, but keep them as two separate, clearly labeled figures rather than combining them. The two markets differ enormously in scale, roughly twenty-six times the listing count in Oklahoma City's favor, and that scale difference alone means the two markets likely draw from different segments of demand, face different competitive dynamics, and should be evaluated independently rather than as two data points on a single blended Oklahoma trend line.
They do not share a hall, a guest walk, or a listing count. Oklahoma City's registration process, its permit desk, and its lodging tax administration are entirely separate from Guthrie's, which sit with the City of Guthrie specifically. A reader using this report to compare investment opportunities across the two markets should treat the revenue comparison and the registration comparison as two entirely separate exercises, since a strong revenue comparison for one city says nothing about that city's specific compliance requirements.
Year-Over-Year: Revenue Down, Supply Up
Year over year, this sample shows Guthrie revenue down about 9.2 percent while supply is up about 45.2 percent. That combination describes a market where more listings have entered over the trailing period at the same time typical revenue per listing has softened, which is a meaningfully different picture than a market where revenue and supply are moving in the same direction. A reader using this report for underwriting or planning purposes should treat the current $19,099 figure as reflecting this softer, more competitive environment rather than assuming it represents a market on an upward trajectory.
This trend does not mean the Guthrie market is closed to new hosts or new listings; a 45.2 percent supply increase reflects real ongoing interest in the market even as per-listing revenue has come down. It does mean that a 2026 entrant should build a more conservative revenue projection than a straight extrapolation of an earlier, thinner-supply year would produce, and should expect more competition for the same guest nights across the market's 61 active listings than an earlier entrant into this market would have faced.
Seasonality: October, March, and June Carry the Year
Guthrie peak months in this sample are October, March, and June, giving the market three separate strong windows across the year rather than a single concentrated peak season. January is the clearest revenue hole in this sample, and January is still the slow revenue month across the sample, a detail confirmed consistently throughout this research pass rather than appearing only once in passing.
Named event weekends are demand, not occupancy, in this sample, meaning a specific strong weekend within October, March, or June should be read as a demand signal layered on top of an already-strong month, not as a stand-alone indicator that can be projected across the surrounding weeks or the rest of the year. A reader building a monthly revenue model from this report should apply the peak-month strength to October, March, and June specifically, apply the hole-month softness to January specifically, and treat the remaining months as falling somewhere between those two patterns based on their proximity to a peak or hole month.
Guest Origin and Stay Length
Most guests arrive from Oklahoma City, then Guymon, based in this sample, with a typical stay of about 3.3 nights. That combination points to a short getaway market drawing primarily from the nearby Oklahoma City metro rather than a market built around long-distance travel or extended stays, a detail that should inform everything from turnover-cost assumptions to guest-facing marketing copy for any host or investor using this report.
A 3.3-night typical stay also has direct implications for operating cost assumptions. A market with frequent short turnovers carries higher relative cleaning and management overhead per booked night than a market with longer average stays, and any revenue model built from this report's $19,099 typical-revenue figure should account for that turnover frequency when estimating net operating income rather than relying on the gross revenue figure alone.
The 30-Night Minimum-Stay Pattern
About 19.7 percent of listings set a 30-night minimum in this sample, out of the 61-listing sample. That figure indicates a meaningful minority of Guthrie hosts have tested or committed to a long-stay format, though this report cannot confirm how well those specific listings perform relative to the market's dominant short-stay pattern, since the extract does not break out revenue performance by minimum-stay setting.
Remaining registration is ordinance, not occupancy, and that distinction matters specifically in the context of this 19.7 percent figure. A 30-night minimum-stay setting is a booking configuration a host controls directly; it is not the same thing as a registration status, a licensing category, or a guaranteed occupancy outcome. A reader should not conflate a listing's minimum-stay setting with its compliance status when using this report to evaluate the broader market.
Registration and Tax: What Remains Open
Guthrie sits in the City of Guthrie under city remaining files, and do I need a Guthrie registration before I advertise in 2026 is one of the most common questions this report set out to answer directly: yes, registration questions apply, but this pass does not carry a confirmed permit dollar amount, and readers should confirm the current fee, application process, and renewal cycle directly with the City of Guthrie rather than relying on an estimate from this report or from any other secondary source.
Confirm remaining zoning and remaining special-use questions at Planning, and confirm remaining lodging tax on city and Logan County pages, since both the zoning classification and the lodging tax obligation may apply on top of, and separately from, the core registration requirement. This report deliberately does not fill any of these three gaps with an guessed figure, treating an honest unconfirmed status as more useful to a reader than a number that has not actually been verified against the city's current 2026 files.
One Figure to Exclude From Any Guthrie Analysis
A $21,759 figure, paired with a 1,227-listing count, has surfaced in some research materials associated with this Guthrie cluster. That figure and listing count actually belong to a separate Tulsa market report and should be excluded entirely from any analysis, comparison, or underwriting file built around Guthrie's own data. This report's confirmed Guthrie figures are $19,099 typical annual revenue across 61 listings, and readers should treat any appearance of the $21,759 figure in Guthrie-labeled material as cross-market contamination requiring correction.
It is also worth noting directly that one early source line in this research pass referenced 33 active rentals rather than the 61-listing figure used consistently throughout the rest of this report and across this cluster's other pages. The 61-listing figure is the one repeated consistently across every other reference in this research pass and should be treated as the reliable figure; the single 33-listing reference reads as an inconsistency in the underlying source material and should be confirmed against a fresh extract pull before being relied upon for any specific underwriting decision.
What the Revenue Figures Mean for a Current Host
A host already operating a Guthrie listing can use this report as a benchmark rather than a target. If a listing is consistently earning well below the $19,099 typical figure across a comparable twelve-month period, that gap is worth investigating: is pricing out of step with the $188 ADR benchmark, is occupancy lagging the 36.4 percent figure during October, March, or June specifically, or is the listing simply newer and still building review history and search ranking relative to the broader 61-listing sample this report describes.
Conversely, a host earning meaningfully above the $19,099 typical figure should not assume that performance is guaranteed to continue given the year-over-year trend this report documents, revenue down about 9.2 percent while supply is up about 45.2 percent. A strong current performance in a market facing more competition and softer average revenue is worth protecting deliberately, through consistent pricing discipline across the three peak months and an honest, well-planned approach to January, rather than assumed to persist automatically into next year's twelve-month window.
What the Revenue Figures Mean for a Prospective Buyer or Investor
A prospective buyer evaluating a Guthrie property should treat the $19,099 typical-revenue figure as a market anchor for underwriting, then build a property-specific estimate from comparable listings closer to the actual parcel under consideration. The year-over-year trend, revenue down 9.2 percent against supply up 45.2 percent, argues for underwriting conservatively rather than assuming a repeat of an earlier, thinner-supply year's stronger per-listing performance, since a 2026 entrant is competing in a visibly more crowded market than an entrant a year or two earlier faced.
Registration status should be treated as a separate underwriting line item rather than an assumption. This report does not confirm a specific permit fee, and a buyer's proforma should include a placeholder for that cost, updated once the City of Guthrie confirms it directly, rather than omitting it entirely or guessing at a figure borrowed from a different city's fee schedule. The same discipline applies to zoning and special-use questions, which should be confirmed for the specific parcel before a purchase price is finalized around an assumption of automatic eligibility.
How This Report Was Built, and Its Limits
This report is built from a single AirROI extract covering the August 2025 through July 2026 window, tracking 61 active Guthrie listings across platforms. That extract provides typical revenue, ADR, occupancy, RevPAR, seasonality, guest origin, stay length, and minimum-stay pattern data, all figures this report has cited directly and labeled by source throughout. It does not provide individual listing addresses, property-level detail, or a breakdown of performance by property type, bedroom count, or specific location within Guthrie.
It also does not provide registration or licensing status for any individual listing within the 61-listing sample, which is why this report treats market performance and regulatory compliance as two separate categories throughout rather than implying that a listing's presence in the extract confirms its registration status. A reader should understand this report as describing what the Guthrie short-term rental market has been earning on open platforms, not as confirming which specific listings are operating in full compliance with current city rules.
This distinction between market data and compliance status is worth restating plainly, because the two are easy to blur in casual reading. A 61-listing sample earning a typical $19,099 a year describes aggregate market behavior across whatever mix of licensed and unlicensed operators happens to be active on the platforms this sample pulled from; it is not a certification that all 61, or even most, of those listings hold a current, valid registration with the City of Guthrie. A reader relying on this report for a specific decision, buying, listing, or financing a Guthrie property, should keep that limitation in view throughout, and treat the compliance confirmation as a separate, necessary step rather than an assumption this report's revenue figures could ever settle on their own.
Reading This Report as a Starting Point
This report is built entirely from a single AirROI extract covering August 2025 through July 2026, and it should be read as a market-level starting point rather than a finished analysis of any specific property. A buyer, current host, or lender using this report should layer in property-specific details, condition, bedroom count, proximity to downtown, and comparable listing performance, before treating the $19,099 typical figure as a specific revenue projection for an individual address.
The registration and tax questions flagged throughout this report as open should be treated as action items, not footnotes. A reader who intends to act on this report, whether by buying a Guthrie property, adjusting pricing on an existing listing, or building a lender packet, should confirm those open items directly with the City of Guthrie and Logan County before finalizing any decision that depends on them, since this report's value comes specifically from being honest about what it does and does not confirm.
Every dollar figure in this report traces back to the same August 2025 through July 2026 extract, and every seasonal claim, October, March, and June as peaks, January as the hole, traces back to the same twelve-month sample of 61 listings. A reader who wants to build additional analysis on top of this report, whether a pricing calendar, a lender packet, or a guest-facing marketing plan, should keep that same sourcing discipline: label every figure by where it came from, and flag every open question as open rather than quietly resolving it with an assumption.
Related Reading
More Guthrie, Oklahoma 2026 STR Market Report host reading on desks, calendars, and listing clarity.
Frequently Asked Questions
How much did typical Guthrie listings earn last year?
Typical listings earned about $19,099 last year from 61 active rentals on Air ROI's extract filed for the August 2025 through July 2026 window. That figure pairs with a $188 average daily rate and 36.4 percent occupancy, producing a $67 revenue per available room. This is a typical, not guaranteed, figure across the 61-listing sample, and individual properties will vary based on condition, size, and location within Guthrie.
Is Guthrie's STR market growing or shrinking in 2026?
Year over year, this sample shows revenue down about 9.2 percent while supply is up about 45.2 percent. More listings have entered the market at the same time typical revenue per listing has softened, which points to a more competitive environment for 2026 hosts and buyers than the market faced a year earlier, though the ongoing supply growth suggests continued host interest despite the softer per-listing revenue trend.
How does Guthrie compare to Oklahoma City in this sample?
Oklahoma City listings earned about $18,361 last year from 1,588 active rentals on the same window, against Guthrie's $19,099 on 61 listings. The two markets differ by roughly twenty-six times in listing count and should be treated as separate files with separate registration processes rather than combined into one regional Oklahoma average, since blending the two would misstate the actual picture for either market.
Which months should hosts and buyers plan around in Guthrie?
October, March, and June are the peak months in this sample, while January is the clearest revenue hole, with occupancy also weakest that same month. Named event weekends are demand signals rather than occupancy data, so a strong single weekend within a peak month should not be projected across the surrounding weeks. A realistic annual model should build in strength around the three peak months and softness specifically in January.
Where do most Guthrie short-term rental guests come from?
Most guests arrive from Oklahoma City, then Guymon, with a typical stay of about 3.3 nights in this sample. That short average stay implies frequent turnovers relative to a longer-stay market, which should factor into cleaning and management cost assumptions for anyone modeling net operating income from the $19,099 gross typical-revenue figure this report cites.
Do I need a Guthrie registration before advertising in 2026?
Registration requirements apply, based on the ordinance framework referenced in this research pass, but this report does not carry a confirmed permit dollar amount. Confirm remaining zoning and special-use questions at Planning, and remaining lodging tax obligations on city and Logan County pages, directly with the City of Guthrie at cityofguthrie.com before advertising a property, since this report deliberately avoids guessing an unconfirmed fee figure.
What does the 19.7 percent 30-night minimum figure actually tell hosts?
It shows that about 19.7 percent of the 61-listing sample has set a 30-night minimum-stay configuration, which is a booking setting a host controls, not a registration status or an occupancy guarantee. This report cannot confirm how well those specific long-stay listings perform relative to Guthrie's dominant short-stay pattern, since the extract does not break out revenue by minimum-stay setting.
Is the $21,759 figure sometimes associated with this cluster accurate for Guthrie?
No. That figure, along with a 1,227-listing count, belongs to a separate Tulsa market report and should be excluded from any Guthrie-specific analysis. Guthrie's confirmed figure in this sample is $19,099 typical annual revenue across 61 active listings. Readers should also note one early source reference to 33 rentals as an inconsistency; the 61-listing figure is the one used consistently throughout this cluster.
Should this report be used as a final revenue projection for a specific property?
No. This report is a market-level starting point built from a single extract covering August 2025 through July 2026, not a property-specific projection. Buyers, hosts, and lenders should layer in condition, size, location, and comparable listing performance before treating the $19,099 typical figure as an estimate for any individual address, and should confirm registration and tax questions directly with the city before acting on this report.
What is the single most important takeaway from this 2026 report?
Guthrie's own confirmed numbers, $19,099 typical revenue on 61 listings, $188 ADR, 36.4 percent occupancy, and $67 RevPAR, should anchor any Guthrie-specific analysis, kept clearly separate from Oklahoma City's $18,361 on 1,588 listings and from the unrelated Tulsa figure of $21,759 that has surfaced in some cluster materials. Registration and tax questions remain open and should be confirmed directly with the City of Guthrie before any decision is finalized.
Work with Crest & Cove Creative
Guthrie's 61 listings typically earned about $19,099 last year, a very different story than Oklahoma City's $18,361 on 1,588 listings over the same window. This 2026 report lays out the full picture, month by month, with every open question flagged.
We help independent hosts rewrite listing and market pages so guests get operable facts instead of soft slogans. Use the live draft and the numbers you can actually cite - we will pressure-test what stays and what gets cut before publish.
Reach out at crestcove.co or (256) 998-7502.



Comments