Harpswell Shoulder: August June July, February Hole

Jacob Mishalanie
2 days ago
10 min read

Cundy's Harbor fishing village, Harpswell

Most Harpswell listings get marketed as a generic Casco Bay stay. That pitch could describe a dozen other towns, and it wastes what actually sets Town of Harpswell, Cumberland County, Maine apart. Guests who typed Harpswell are looking for Cribstone Bridge, Giant's Stairs, Bailey Island, Cundy's Harbor — not Eastport, and not Jamestown. 189 active listings sit on this extract. Write the town you can actually walk. Keep the listing specific. A vague water caption loses the booking.

Typical listings here earned about $29,110 last year from 189 active rentals, AirROI trailing twelve months through July 2026. The average night was $422. Occupancy was 40.6 percent. Revenue per available night was $182. Year over year is minus 13.8 percent. Active supply moved 9.9 percent. Do not average in Eastport at $15,265 on 54 listings. That is a different town. Leave Jamestown as a different market. Do not mix those towns. Treat this as a small sample, not a blended coast.

The three strongest months are August, June, and July. August is the busiest. February is the slowest. Most guests arrive from New York, then Boston. Typical stay is 5.9 nights, booked about 98 days ahead. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape Your Island Connection holds still show up in this sample. Confirm the live desk before you advertise.

Harpswell is a Casco Bay town of islands and necks, not a Brunswick listing and not a Portland mash. Photograph Cribstone Bridge, Giant's Stairs, Bailey Island, and Cundy's Harbor. Call the Town Office at 207-833-5771 and confirm the live rule before you advertise. Typical listings earned about $29,110 last year from 189 active rentals. Do not average Eastport at $15,265 or Jamestown at $29,688 into this town year.

August Is the Busiest Month

That heading is the useful way to read Harpswell, not a dashboard label. Guests come for Cribstone Bridge. Say that in the listing. Do not bury it under a generic Casco Bay caption. Do not write Eastport copy onto a Harpswell address. Do not use Jamestown as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in Harpswell STR Rules and Harpswell Remote Stays. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape. Confirm the live desk.

Year over year is minus 13.8 percent. Supply moved 9.9 percent. Keep Jamestown ($29,688 a year) on its own line. A 46.0-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Cribstone Bridge. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

June and July Are the Other Strong Months

That heading is the useful way to read Harpswell, not a dashboard label. Guests come for Giant's Stairs. Say that in the listing. Do not bury it under a generic Casco Bay caption. Do not write Eastport copy onto a Harpswell address. Do not use Jamestown as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in Harpswell Remote Stays and DIY vs Hire in Harpswell. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape

Year over year is minus 13.8 percent. Supply moved 9.9 percent. Keep Jamestown ($29,688 a year) on its own line. A 46.0-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Giant's Stairs. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

February Is the Slowest Month in Harpswell

That heading is the useful way to read Harpswell, not a dashboard label. Guests come for Bailey Island. Say that in the listing. Do not bury it under a generic Casco Bay caption. Do not write Eastport copy onto a Harpswell address. Do not use Jamestown as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in DIY vs Hire in Harpswell and Who Books a Harpswell Rental. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape

Year over year is minus 13.8 percent. Supply moved 9.9 percent. Keep Jamestown ($29,688 a year) on its own line. A 46.0-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Bailey Island. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Do Not Steal Jamestown as This Peak

That heading is the useful way to read Harpswell, not a dashboard label. Guests come for Cundy's Harbor. Say that in the listing. Do not bury it under a generic Casco Bay caption. Do not write Eastport copy onto a Harpswell address. Do not use Jamestown as if it were this occupancy. Be specific about the walk. A vague caption loses the guest who typed this town. Keep the other town out of the title.

Read more in Who Books a Harpswell Rental and Buying a Harpswell Rental. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape

Year over year is minus 13.8 percent. Supply moved 9.9 percent. Keep Jamestown ($29,688 a year) on its own line. A 46.0-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Cundy's Harbor. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Do Not Invent a Weekly Percent Cut

Read more in Buying a Harpswell Rental and Harpswell Tourism Data. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape

Cribstone Bridge Week Is Demand, Not T Twelve

Read more in Harpswell Tourism Data and Complete Visitor's Guide to Harpswell — Harpswell Maine Pin. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape

Year over year is minus 13.8 percent. Supply moved 9.9 percent. Keep Jamestown ($29,688 a year) on its own line. A 46.0-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Giant's Stairs. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Lead of 98 Days Is Not a Filled Hole

Read more in Complete Visitor's Guide to Harpswell — Harpswell Maine Pin and What It Costs to Start a Legal Harpswell STR Stay — Harpswell Maine Pi. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape

Year over year is minus 13.8 percent. Supply moved 9.9 percent. Keep Jamestown ($29,688 a year) on its own line. A 46.0-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Bailey Island. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year.

Price the Month the Extract Actually Named

Read more in What It Costs to Start a Legal Harpswell STR Stay — Harpswell Maine Pi and Harpswell STR Report 2026. Typical listings earned about $29,110 last year from 189 active rentals, at $422 a night and 40.6 percent occupancy. August is the busiest month. February is the slowest. Most guests arrive from New York. Call Town Office at 207-833-5771. No town STR ordinance found. Confirm live. Brunswick is another municipality. Portland STR is another municipality. AirROI low-regulation label is a scrape

Year over year is minus 13.8 percent. Supply moved 9.9 percent. Keep Jamestown ($29,688 a year) on its own line. A 46.0-percent share of listings uses a 30-night minimum. That is a stay rule, not occupancy. Photograph Cundy's Harbor. Confirm the parcel before you advertise. Sales tax can still apply under 30 days. Call the desk. Do not underwrite another town's year. Cite the city count. Leave AirROI Low off the packet. Watch sample on this year. Confirm the driveway.

Frequently Asked Questions

What is a typical Harpswell STR year on this extract?

AirROI shows Harpswell's 189 active listings earning roughly $29,110 on average from August 2025 through July 2026, with a $422 ADR, 40.6 percent occupancy, and an $182 RevPAR. Revenue is down 13.8 percent year over year as supply grew 9.9 percent.

Can Eastport's numbers be averaged into Harpswell's year?

No. Eastport is a separate Maine town that logged about $15,265 across 54 listings in the same period. Blending the two produces a number that describes neither market accurately, so cite Harpswell's $29,110 on its own.

Which months are strongest for Harpswell hosts?

August, June, and July are the three strongest months, with August pulling the most bookings. February is the slowest month for both revenue and occupancy.

Where do Harpswell's guests come from, and how long do they stay?

New York is the top origin market, followed by Boston. The average stay runs 5.9 nights, and guests typically book about 98 days ahead of arrival.

Does a low-regulation label mean there's no local permit process?

No. AirROI's low-regulation tag reflects a data scrape, not a legal filing. Harpswell's Town Office (207-833-5771) had no listed town STR ordinance as of this extract, so hosts should confirm current rules directly with the town before advertising.

Is a 30-night minimum the same as occupancy?

No. About 46.0 percent of listings (87 of 189) set a 30-night minimum stay, which is a booking rule, not a measure of how full the calendar actually runs. Occupancy sits at 40.6 percent.

What should a buyer packet carry for Harpswell?

Cite the $29,110 average from 189 listings, the August-June-July peak months, February as the slow month, New York as the lead origin market, the 5.9-night average stay, and the 98-day booking lead time, with Eastport and Jamestown labeled as separate markets, never blended in.

Is Jamestown the same market as Harpswell?

No. Jamestown is a different market that reported about $29,688 across 92 listings in the same period. Keep it on its own line rather than treating it as Harpswell's number.

Work with Crest & Cove Creative

Price the year the extract named. Stop minting a neighbor calendar.

Send last February if it still wears a leftover Jamestown hole. We will not mint a missing peak. Reach out at crestcove.co or (256) 998-7502.