Wellfleet Shoulder: Price the Months the Extract Named
- Jacob Mishalanie

- Aug 21
- 9 min read
Updated: 2 days ago

August is the busiest month on this Wellfleet extract. The three strongest months are August, July, and June. August is the busiest. February is the slowest. That calendar is the extract. It is not a Vinalhaven file. February is the slowest month in Wellfleet. Typical listings earned about $31,996 last year from 246 active rentals, AirROI trailing twelve months from August 2025 through July 2026.
Typical listings earned about $31,996 last year from 246 active rentals, AirROI trailing twelve months from August 2025 through July 2026. The average night was $434. Occupancy was 39.6 percent. Revenue per available night was $192. Year over year is minus 11.5 percent. Active supply moved 0.0 percent. Keep Vinalhaven at $15,718 on 43 listings on its own line. That is a different town.
The three strongest months are August, July, and June. August is the busiest. February is the slowest. Occupancy is weakest in February. Most guests arrive from Boston, then New York. Typical stay is 5.3 nights, booked about 95 days ahead. the hall the map names. Town Hall sits at 300 Main Street, Wellfleet, MA 02667. Hours Monday through Friday 8 to 4. A short-term rental registration portal exists on the town newsflash. A dedicated fee amount was not printed on that primary page this pass. Leave out unverified one. Confirm 2026 at 300 Main Street. Photograph the walk you can actually finish from this driveway. 246 listings is the sample. Keep Vinalhaven at $15,718 on 43 listings on its own line. That is a different town. Hours change. Confirm 2026 at hall before you promise a walk.
August Is the Busiest Month
Price August like the peak it is. At $434 a night and 39.6 percent occupancy across the year, August has to carry the calendar's strongest week rather than split it evenly with the shoulder months. A soft week here costs more than the same soft week in February, because every August listing on this stretch of the Cape is competing for the same guests.
The three strongest months are August, July, and June. August is the busiest on this market sample. February is the hole. Price it as the hole. Stay is 5.3 nights, booked about 95 days ahead. That window is not occupancy. Read more in Wellfleet Remote Stays and DIY vs Hire in Wellfleet Keep the listing on this town in the photos and captions , Vinalhaven's $15,718 average has no place inside a Wellfleet August rate.
July and June Are the Other Strong Months
July and June are the other strong months. Together with August they are the three strongest. Strong months still sit inside a 39.6 percent year. The three strongest months are August, July, and June. At $434 a night and 39.6 percent occupancy across the year, August has to carry the calendar's strongest week rather than split it evenly with the shoulder months.
The three strongest months are August, July, and June. August is the busiest on this market sample. February is the hole. Price it as the hole. Stay is 5.3 nights, booked about 95 days ahead. That window is not occupancy. Read more in DIY vs Hire in Wellfleet and Who Books a Wellfleet Rental Price both months at the same intensity as August rather than stepping them down , the 39.
February Is the Slowest Month in Wellfleet
February is the slowest month in Wellfleet. Occupancy is weakest in February. Write both holes. Stay is 5.3 nights. Lead is 95 days. Typical stay is 5.3 nights, booked about 95 days ahead. That setting is a stay rule, not occupancy. August is the busiest month on this Wellfleet extract.
The three strongest months are August, July, and June. August is the busiest on this market sample. February is the hole. Price it as the hole. Stay is 5.3 nights, booked about 95 days ahead. That window is not occupancy. Read more in Who Books a Wellfleet Rental and Buying a Wellfleet Rental February needs its own pricing line, not a discount copied from August.
Vinalhaven Has a Different Peak
Vinalhaven has a different peak story even when a summer month overlaps. Keep Vinalhaven at $15,718 on 43 listings on its own line. That is a different town. Vinalhaven's hole and peak months belong to Vinalhaven, not Wellfleet. Vinalhaven's $15,718 figure shouldn't be blended into the rate either, since it's a smaller sample from a different town.
Keep Vinalhaven at $15,718 on 43 listings on its own line. File $31,996 on 246 listings, August 2025 through July 2026 as this town's host year. Two halls and two years do not share a listing tile. Read more in Buying a Wellfleet Rental and Wellfleet Tourism Data Vinalhaven's 43-listing sample moves independently of Wellfleet's 246, so its $15,718 average belongs in its own market write-up, not folded into this one.
Leave out unverified a weekly occupancy figure
Leave out unverified a weekly occupancy cut. Occupancy for the year is 39.6 percent. Revenue per available night is $192. Those are annual figures, not a number that can be divided evenly across 52 weeks. Revenue per available night was $192. Year over year is minus 11.5 percent. Strong months still sit inside a 39.6 percent year.
Occupancy for the year is 39.6 percent. A named walk and visitor traffic are demand, not that file. File $31,996 on 246 listings, August 2025 through July 2026 as this town's host year. Revenue per available night is $192. Read more in Wellfleet Tourism Data and Complete Visitor's Guide to Wellfleet, Massachus The annual occupancy rate is a full-year average, not a template to divide by twelve or by week , treat any weekly figure as a rough estimate, not a reported stat.
A busy week is demand, not occupancy
Cahoon Hollow Beach week is visitor demand. It is not occupancy. Occupancy is nights booked. Visitor photographs do not fill February. Confirm hours before you promise a walk. Confirm 2026 at hall before you promise a walk. They do not automatically fill February. Occupancy is weakest in February.
Occupancy for the year is 39.6 percent. A named walk and visitor traffic are demand, not that file. File $31,996 on 246 listings, August 2025 through July 2026 as this town's host year. Revenue per available night is $192. Read more in Complete Visitor's Guide to Wellfleet, Massachus and What It Costs to Start a Legal Wellfleet STR Sta A crowded beach parking lot in July says nothing about a booked night in February.
A 95-Day Lead Time Is Not a Filled Month
A 95-day lead time is a booking window. Guests plan. They do not automatically fill February. 155 listings, 63.0 percent, set a 30-night minimum. That setting is a stay rule, not occupancy. Visitor photographs do not fill February. Occupancy for the year is 39.6 percent. A soft week here costs more than the same soft week in February, because every August listing on this stretch of the Cape is competing for the same guests.
The three strongest months are August, July, and June. August is the busiest on this market sample. February is the hole. Price it as the hole. Stay is 5.3 nights, booked about 95 days ahead. That window is not occupancy. Read more in What It Costs to Start a Legal Wellfleet STR Sta and Financing a Wellfleet Rental Without a Vinalhave A long booking window means guests are planning early for the months they already want , it does not stretch that demand into February.
Price the months the data actually named
Price the month the data actually named. August like August. February like February. Vinalhaven's $15,718 figure shouldn't be blended into the rate, since it's a smaller sample from a different town. Price February like February. Price August like the peak it is. Vinalhaven has a different peak story even when a summer month overlaps.
The three strongest months are August, July, and June. August is the busiest on this market sample. February is the hole. Price it as the hole. Stay is 5.3 nights, booked about 95 days ahead. That window is not occupancy. Read more in Financing a Wellfleet Rental Without a Vinalhave and Wellfleet vs Vinalhaven Desks That is the whole exercise: three strong months, one weak one, and a neighboring island that stays out of the math.
Price August like August. Price February like February. Stay is 5.3 nights. Lead is 95 days. Read Who Books a Wellfleet Rental and Buying a Wellfleet Rental before you mix the towns. Price the month the data actually named. Town Hall sits at 300 Main Street, Wellfleet, MA 02667. Together with August they are the three strongest.
Frequently Asked Questions
Why does August carry the highest nightly rate in Wellfleet?
August is the busiest month on this market sample. Price it like the busiest month. Typical listings earned about $31,996 last year from 246 active rentals, AirROI trailing twelve months from August 2025 through July 2026. Revenue per available night was $192. That year already includes both August and February. Read more in DIY vs Hire in Wellfleet and Who Books a Wellfleet Rental Price both months at the same intensity as August rather than stepping them down , the 39.6 percent annual occupancy figure already assumes June and July are pulling their full weight.
Should July and June be priced the same as August?
July and June are the other two strong months, and together with August they make up the three strongest of the year. They sit inside the same 39.6 percent occupancy year as August, so pricing them as a step down from peak leaves money on the table. At $434 a night and 39.6 percent occupancy across the year, August has to carry the calendar's strongest week rather than split it evenly with the shoulder months.
How slow does February actually get in Wellfleet?
February is the slowest month on the calendar, with occupancy weakest of any month in the extract. It deserves its own pricing line rather than a discount copied from a warmer month. The typical stay across the year is 5.3 nights, booked about 95 days ahead. Read more in Who Books a Wellfleet Rental and Buying a Wellfleet Rental February needs its own pricing line, not a discount copied from August.
Why shouldn't Vinalhaven's numbers be blended into a Wellfleet forecast?
Vinalhaven is a different town with its own peak pattern, even when its busy month overlaps with Wellfleet's. Its listings average $15,718 a year across 43 properties, a much smaller sample that belongs on its own line, not blended into Wellfleet's $31,996 figure.
Can the annual occupancy rate be divided into a weekly estimate?
The 39.6 percent occupancy rate and $192 revenue per available night are annual figures covering the full extract. Treat any weekly breakdown as a rough estimate at best, not a number the data actually reports. Read more in Wellfleet Tourism Data and Complete Visitor's Guide to Wellfleet, Massachus The annual occupancy rate is a full-year average, not a template to divide by twelve or by week , treat any weekly figure as a rough estimate, not a reported stat.
Does a busy week at Cahoon Hollow Beach mean higher occupancy that week?
Beach traffic is visitor demand , people showing up , while occupancy measures nights actually booked in a rental. A packed beach in July says nothing about how full February will be. Read more in Complete Visitor's Guide to Wellfleet, Massachus and What It Costs to Start a Legal Wellfleet STR Sta A crowded beach parking lot in July says nothing about a booked night in February.
Does a 95-day average lead time mean February eventually fills up?
A 95-day lead time describes how far ahead guests book, not which months they choose. About 155 listings, or 63 percent, also carry a 30-night minimum stay , a booking-window and stay-length pattern, not proof that the slow month fills in. Read more in What It Costs to Start a Legal Wellfleet STR Sta and Financing a Wellfleet Rental Without a Vinalhave A long booking window means guests are planning early for the months they already want , it does not stretch that demand into February.
What's the right way to price each month using this data?
Price the month the data actually named: August like August, February like February. Vinalhaven's $15,718 figure shouldn't be blended in either, and a strong August doesn't guarantee a strong February , each month in this extract stands on its own. Price the month the data actually named. Read more in Buying a Wellfleet Rental and Wellfleet Tourism Data Vinalhaven's 43-listing sample moves independently of Wellfleet's 246, so its $15,718 average belongs in its own market write-up, not folded into this one.
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