142 Mega-Homes on Massanutten: Mc Gaheysville VA Short-Term Rental

Thomas Garner
Aug 16
14 min read

Updated: 1 day ago

Evening view from Massanutten over the valley toward McGaheysville, Virginia.

Mc Gaheysville is an unincorporated Rockingham County hamlet on US-33 / Spotswood Trail at Massanutten Resort, not a Harrisonburg neighborhood with a mountain tag and not a Page County leaf town. the published market year sits where winter ski demand and summer Water Park demand share one ridge. Dinner is a west drive into the independent City of Harrisonburg. Grocery is often an east drive into Elkton. This report underwrites the Mc Gaheysville AirROI market, not a city weekend and not a Skyline Drive cabin fantasy that belongs to another search page.

This page uses one locked AirROI pull for Mc Gaheysville, updated 2026-08-08,. Advertised daily rate $471, and occupancy 39.5 percent. Typical year $62,240, and median month $5,328, which CLEARS a $4,500 floor. RevPAR $208, and peak month December. Peak-three December, August, and November, and lows February, March, and September. Supply in the file is up 846.7 percent year over year and is flagged WATCH. Revenue is up 271.8 percent, and professionally managed share is 24.6 percent. Superhost share is 70.4 percent, and guest Favorite share is 70.4 percent. Entire-home share is 99.3 percent, and Leave out unverified a newer ADR. Do not paste a Luray or Skyline calendar onto this ridge and call the blend local.

This page is the market frame for a one-to-three-unit independent host on the Massanutten side of Rockingham. It is not Bri’s nine-door book, not Chris’s six-door book, and not Evolve’s three-door book. Those names are concentration facts later, not the buyer this report is written for. Unincorporated Rockingham, the City of Harrisonburg, and the seven incorporated towns are different desks; therulespost is that walkthrough in full. The rest of this cluster will cover copy, managers, and whether one house at $5,328 can carry a note. Read the extract first, and then decide if the mega-home is actually yours. This is not legal advice.

What the 2026-08-08 extract actually says

AirROI’s Mc Gaheysville page is a platform sample of Airbnb listings attributed to this place name. It is not a Rockingham TOT remittance extract, and it is not a county business-license roll. It is not a Massanutten Property Owners Association census. Use the 2026-08-08 file, and date it. Ignore neighborhood market that dump Luray, Stanley, Shenandoah town, Bridgewater, or Harrisonburg city onto this published market year. A pitch deck that averages those names into a Mc Gaheysville market is teaching a lender a number nobody published for this house. Cite the pull you opened, and screenshot the date. If a broker hands you a different week’s export, put both weeks on the same page and Keep them.

The occupancy figure is 39.5 percent, and the typical year is $62,240. The median month is $5,328, and that market CLEARS a $4,500 conversation. Those two money lines are not interchangeable, and median is the middle listing’s month. Typical year is a constructed annual from the extract’s method. Use the one you mean, and say which one you used. is large enough to talk about peaks, stay length, product mix, and who books. It is not large enough to pretend every mountain-side house and every valley-side house behaves the same on a Saturday in December. Do not treat a nearby town’s AirROI market as this market. Do not treat a multi-door brand’s total as the town average.

Peak-three December, August, and November

The locked file’s three strongest months are December, August, and November. December is the peak market for ski week and holiday demand on the Massanutten hill. August is outdoor Water Park and school-out demand. November is Thanksgiving and Friendsgiving, the third product that already sits inside peak-three. The lows are February, March, and September, with September the lowest month in the extract. That is the calendar you price. Leave out unverified a fourth peak because one leaf weekend felt busy on a drive through the valley. Leave out unverified a Luray leaf ADR and paste it onto this ridge.shoulderpost will walk the holes. This page only needs the peak-three named and dated.

Peak-season average in the extract sits near $8,788 at 50.8 percent occupancy and an ADR near $465. Low-season average sits near $5,414 at 38.6 percent occupancy and an ADR near $423. A host who annualizes December will overstate the year. A host who treats 39.5 percent as a dead market is ignoring that nights cluster in three months and empty in three others. Staff the peaks with cleaner capacity and agent coverage. Do not staff February as if it were December. Do not staff this ridge as if Harrisonburg owned the weekend. Pull Maps for Washington to Mc Gaheysville via I-66 and US-33 the Friday you list. Leave out unverified a minute in this paragraph or in your listing copy.

39.5 percent occupancy is a weekend-plus-holiday machine

Thirty-nine-point-five percent occupancy on a $471 ADR is a RevPAR of $208. That is a weekend-plus-holiday machine with empty midweeks, not a sixty-percent ski town that fills Tuesday. Average stay in the file is 3.1 nights, and december stretches to 3.5. January drops to 2.3, and lead time is 55 days. Instant Book is only 16.2 percent, so most of this sample still approves a request. A slow Friday yes loses the Washington couple to the next mega-home on the same search page. Answer inside an hour or turn Instant Book on. The request queue is how already works, and Superhost share at 70.4 percent means guests already expect a fast, polished reply.

Two-night minimums sit on 40.8 percent of the sample. Thirty-plus-night minimums sit on 48.6 percent. Those are two products sharing one search page. The 3.1-night stay is the Washington and Richmond weekend-plus stretch. The 30-night line is a different guest and a different tax conversation under Rockingham’s fewer-than-thirty-consecutive-days definition. Treat them as two separate occupancy stories rather than blending them into one, or September's quiet numbers won't make sense. Price the weekend you have. Add the month only if the house can work as a desk with a closed door. The remote post later in the cluster is that desk. This page only needs you to see that nearly half the sample is already a different product class.

Product mix: mega-homes, not cabin stock

Entire-home share is 99.3 percent. House share in the sample is about 88 percent. Five-plus-bedroom listings are 50 percent of the sample, and three-plus-bedroom listings are 88.7 percent. Eight-plus-guest capacity sits at 82.4 percent and is the mega-home product this market actually sells. This is not a two-bed cabin factory. Guests compare houses that can take a multi-family ski week, a Water Park reunion, or a Friendsgiving that should have booked two doors. Keep the house you have. Do not copy eight-guest amenity language onto a two-bedroom because the share is loud. The share is a mix fact and a product map, not a style guide for a unit that cannot sleep eight without breaking the county occupancy formula.

That mix changes operations. A two-bed on a side street is not competing with an eight-guest great room unless you force the comparison in the first photo. Cleaning, parking, linen, and quiet hours all change when more than four-fifths of the sample is built for eight or more. Superhost share at 70.4 percent and Guest Favorite share at 70.4 percent mean the guest already expects a polished stay, a current listing, and a host who answers. A 1-3 unit host can meet that bar. A 1-3 unit host should not try to look like a multi-door brand’s amenity stack on the first screen. Name the house, and name Mc Gaheysville and Massanutten. Stop there before you guess a fourth season.

Instant Book, exact published market year, stay length, and the 30-plus share

Average stay is 3.1 nights, and December stretches to 3.5 while January drops to 2.3. Those numbers should sit on every pricing tab you open. A two-night Saturday arrival is still common. A 28-night or 30-plus remote month is a second product you add only if the house has a desk and a closed door. Rockingham’s STR definition and TOT lines care about stays under thirty consecutive days , hedge that line before you treat a month as a different class of lodging. The rules post is the stamp stack. The remote post later in the cluster is the desk. Leave out unverified a hybrid minimum that confuses both guests and the Commissioner of the Revenue.

Instant Book at 16.2 percent is a market-structure fact. Most hosts here still want to read the request. That can be a quality screen on an eight-guest house. It can also be a lost Friday when the host is silent. If you will not answer inside an hour, Instant Book is the honest setting. If you will, a request queue is how this ridge already works. Do not copy a coastal Instant Book rate onto a 16.2 percent sample and call the town unsophisticated. The guest already knows how to send a request. Match the market you are in. Lead time at 55 days means the conversation often starts almost two months before arrival.

Exact location is published on only 43.0 percent of listings. More than half the sample hides the published market year. That is a marketing fact and a guest-trust fact. A mega-home that can name the drive to the resort gate and the US-33 approach should say the minutes you timed. A house that is mountain-side versus valley-side should say so in the first paragraph when amenity access differs. Hiding a driveway to look exclusive is how you collect the wrong guest and the right one-star about a road they could not find at 9 p.m. Show the published market year if the drive is short. Hide it only if the drive is the thing you are protecting, and then Keep arrival instructions that still work offline.

Concentration: Jeremy, Bri, Chris, and Evolve

Jeremy shows 14 listings in the concentration market. Bri shows 9 and about $1,280,891 in the concentration book. Chris shows 6 and about $784,819, and evolve shows 3. Those are concentration facts inside, and they are named once on this page. They are not endorsements, and they are not your 1-3 unit pro forma. Do not annualize their books and call the sum the town average. The town average in this file is $5,328 a month, and that market CLEARS a $4,500 floor. Compare your December to your own February. Keep the first sentence of the listing for the house you operate, not for a multi-door brand’s towel logo.

Independents still make up most of the sample at 24.6 percent professionally managed. Superhost share at 70.4 percent is the quality bar those independents already clear. A 1-3 unit host who copies a multi-door amenity list will still have one cleaner, one inbox, and one Rockingham permit path if the published market year sits in unincorporated Rockingham. Their occupancy and their ADR are their books. Your underwriting starts at $5,328 and $62,240, then moves only if your own trailing twelve says so. Comparing your December to a brand’s multi-door total is how you guess a fourth season this market sample does not print and how you overbuild a note the median cannot carry.

Lead time is 55 days, and that is not a same-week market. December ski weeks and August Water Park weekends get decided nearly two months out. A host who opens the calendar in November for December is late. A host who still has February sitting empty in January is looking at a low month the extract already named. Fifty-five days is your photography and copy deadline. It is also the week you confirm resort hours and whether mountain-side versus valley-side amenity notes have moved. Washington and Richmond guests are already planning, and Keep for them. Do not Keep for a caverns persona this ridge does not own.

Supply +846.7 percent versus revenue +271.8 percent

Supply in the dated file is up 846.7 percent year over year. Revenue is up 271.8 percent. That pair is the caution in one sentence, not a growth speech: more doors entered the sample than revenue grew to absorb them. A host who treats the revenue uptick as a free pass is ignoring the flood. A buyer who annualizes last December into a purchase memo without reading the supply market is writing fiction.investmentpost is that thesis in full. This page only needs the pair on the record next to the CLEARS median so you do not confuse cash conversation fuel with a cleared risk.

Use the extract as a demand-durability check, not as a closing memo. December, August, and November are when the sample makes money. February, March, and September are when it does not. Price those months from your own booked-and-blocked history once you have a year. Until then, do not assume $471 is your house. That is the sample advertised daily rate, not an appraisal and not a DSCR file. Know which band you can defend. Do not send a lender the December market as if it were the year. The flood is why craft, town accuracy, and two-calendar photos matter more than they did when the sample was thinner. Visibility after 846.7 percent more supply goes to the listing that looks like the house.

Use place names guests type, and mc Gaheysville, and massanutten, and uS-33 and Spotswood Trail. Washington and Northern Virginia for the Friday origin, and richmond as second. Elkton for grocery, and harrisonburg for dinner. Leave out unverified a Friday minute, and Leave out unverified a lift-ticket price. Leave out unverified a purchase price. Leave out unverified a newer ADR than the dated file. The honest 1-3 unit plan starts at the CLEARS median and only climbs if the house, the photos, the permit, and the calendar can carry it. Open the dated file, and date your own trailing twelve. Then decide whether this ridge market is actually the house you operate.

What this page is not

This page is not Luray, and it is not a Skyline Drive overlook list. It is not the City of Harrisonburg’s hotel and homestay stack. It is not Page County. It is not a leaf-peak ADR you can borrow from another AirROI town and average into. If your buyer memo needs those places, open those files. Do not remesh outside Luray content into this cluster. The remesh rule for these seventeen posts is internal. Outside towns stay outside, and mc Gaheysville is the published market year. Massanutten is the resort product, and unincorporated Rockingham is the desk.

This page is not theruleswalkthrough. Parcel first, permit by December 31, 2026, TOT, MPOA paper, and the city clerk are that post. This page is not theinvestmentunderwrite in full. Cash at $5,328, the supply flood as thesis, thirty-plus product, and vacant-risk months are that memo’s job. This page is not a tourism-spend translation, and visitor dollars are not host dollars. Never put a city visitor-spend figure next to $62,240 or $5,328 and call the pair a rent roll. Never put a county tourism headline next to $471 ADR and call it proof.

This page is not a photo brief, a property-manager fee debate, or a startup stack. Those live elsewhere in the cluster. Use this file as the demand map: $471 ADR, 39.5 percent occupancy, $208 RevPAR, $62,240 typical year, $5,328 median month, peak-three December August November, lows February March September, mega-home product at 82.4 percent eight-plus, Instant Book 16.2 percent, exact published market year 43.0 percent, average stay 3.1, concentration named once, and the WATCH supply flood versus revenue growth. Date the pull, and name the house you operate. Stop guessing a fourth peak.

Frequently Asked Questions

What does the Mc Gaheysville AirROI extract measure?

It is a platform sample of Airbnb listings attributed to Mc Gaheysville as of 2026-08-08,. It is not a Rockingham TOT remittance file, not a county license roll, and not an MPOA census. Use the dated market , ADR $471, occupancy 39.5 percent, typical year $62,240, median month $5,328 , and say which line you mean when you underwrite.

Is 39.5 percent occupancy a weak market?

It is a weekend-plus-holiday machine, not a sixty-percent ski town that fills midweek. Nights cluster in December, August, and November, and february, March, and September are the holes. RevPAR is $208 on a $471 ADR. Price the calendar you have, staff the peaks, and do not annualize December as if it were the whole year. Use this file as the demand map: $471 ADR, 39.5 percent occupancy, $208 RevPAR, $62,240 typical year, $5,328 median month, peak-three December August November, lows February March September, mega-home product at 82.4 percent eight-plus, Instant Book 16.2 percent, exact published market.

What is the peak-three on this ridge?

December, August, and November. December is the peak market for ski and holiday demand. August is Water Park and school-out demand, and november is Thanksgiving and Friendsgiving. Leave out unverified a fourth peak or paste a leaf ADR from another town onto Mc Gaheysville. The lows remain February, March, and September. Leave out unverified a Luray leaf ADR and paste it onto this ridge.

Why does product mix matter here?

Eight-plus guest capacity is 82.4 percent of the sample. Five-plus bedrooms are 50 percent, and entire-home share is 99.3 percent. Guests compare mega-homes, not two-bed cabin stock. Do not copy eight-guest amenity language onto a unit that cannot carry it under the county bedroom formula. The share is a mix fact and a product map, not a style guide for a unit that cannot sleep eight without breaking the county occupancy formula.

Who books Mc Gaheysville stays?

Guests are 92 percent domestic. Average stay is 3.1 nights with a 55-day lead time. Two-night minimums sit on 40.8 percent of listings; thirty-plus-night minimums sit on 48.6 percent. Those are two products on one search page, and you should price them as such. Thirty-plus-night minimums sit on 48.6 percent, and those are two products sharing one search page.

What does supply +846.7 percent mean for a host?

More doors entered the sample than revenue grew to absorb. Revenue is up 271.8 percent while supply is up 846.7 percent year over year. Craft, town accuracy, and two-calendar photos matter more after a flood than they did when the sample was thinner and competition was quieter. The flood is why craft, town accuracy, and two-calendar photos matter more than they did when the sample was thinner.

Is this the same market as Harrisonburg or Luray?

Mc Gaheysville is unincorporated Rockingham at Massanutten. Harrisonburg is an independent city with a different clerk. Luray and Page County are a different cluster and a different remesh rule. Keep those AirROI markets separate rather than averaging them together and calling the blend this ridge or this product. Mc Gaheysville is an unincorporated Rockingham County hamlet on US-33 / Spotswood Trail at Massanutten Resort, not a Harrisonburg neighborhood with a mountain tag and not a Page County leaf town.

What the 2026-08-08 extract actually says?

This page uses one locked AirROI pull for Mc Gaheysville, updated 2026-08-08,. AirROI’s Mc Gaheysville page is a platform sample of Airbnb listings attributed to this place name. This report underwrites the Mc Gaheysville AirROI market, not a city weekend and not a Skyline Drive cabin fantasy that belongs to another search page. This page only needs you to see that nearly half the sample is already a different product class.

What this page is not?

Ignore neighborhood market that dump Luray, Stanley, Shenandoah town, Bridgewater, or Harrisonburg city onto this published market year. Unincorporated Rockingham, the City of Harrisonburg, and the seven incorporated towns are different desks; therulespost is that walkthrough in full. Independent host share is a market fact, not a hire slogan on this page. Independent host share is a market fact, not a hire slogan on this page.

Does a 30-night setting fill the slow month?

A 30-night minimum is a platform filter. Typical stay on these extracts is still a short trip. The filter is not a filled slow month and it is not a remote-work product you did not photograph. Use this file as the demand map: $471 ADR, 39.5 percent occupancy, $208 RevPAR, $62,240 typical year, $5,328 median month, peak-three December August November, lows February March September, mega-home product at 82.4 percent eight-plus, Instant Book 16.2 percent, exact published market year 43.0 percent, average stay 3.1, concentration named once, and the WATCH supply flood versus revenue growth.

Work with Crest & Cove Creative

142 Mega-Homes on Massanutten: Mc Gaheysville VA Short-Term Rental Report 2026 only works when the listing shows operable facts guests can check. Cut soft slogans that hide the real stay.

We help independent hosts rewrite listing and market pages so guests get operable facts instead of soft slogans. Use the live draft and the numbers you can actually cite - we will pressure-test what stays and what gets cut before publish.

Reach out at crestcove.co or (256) 998-7502.